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3 produkter
3 produkter
599 kr
Skickas inom 10-15 vardagar
This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, nonprofits, artists, and others. Drawing on theory from technical communication and user experience, as well as mixed methods research, and text mining, this book takes an evidence-based approach to understanding the successes and failures of crowdfunding campaigns. It examines campaigns across a range of platforms, including Kickstarter, GoFundMe, IndieGoGo, and Patreon. The book breaks down successful exemplar campaigns that have proven long-term success to show what has worked and why, giving readers a solid foundation to research and create a campaign of their own. Sustainable Crowdfunding serves as a supplemental text for courses in technical and professional communication, user experience, communication research methods, and digital marketing, and will be of interest to both communication scholars and advanced crowdfunding professionals. Online interactive tools for qualitative and quantitative analysis are available at https://rhetoricaldata.com. A stop word appendix for the book can be accessed at www.routledge.com/9781032312736
2 193 kr
Skickas inom 10-15 vardagar
This book analyzes the communication and writing strategies necessary to craft and maintain ongoing crowdfunding campaigns to support businesses, nonprofits, artists, and others. Drawing on theory from technical communication and user experience, as well as mixed methods research, and text mining, this book takes an evidence-based approach to understanding the successes and failures of crowdfunding campaigns. It examines campaigns across a range of platforms, including Kickstarter, GoFundMe, IndieGoGo, and Patreon. The book breaks down successful exemplar campaigns that have proven long-term success to show what has worked and why, giving readers a solid foundation to research and create a campaign of their own. Sustainable Crowdfunding serves as a supplemental text for courses in technical and professional communication, user experience, communication research methods, and digital marketing, and will be of interest to both communication scholars and advanced crowdfunding professionals. Online interactive tools for qualitative and quantitative analysis are available at https://rhetoricaldata.com. A stop word appendix for the book can be accessed at www.routledge.com/9781032312736
135 kr
Skickas
The most recent addition to the popular POCKET GUIDE series, Trees of Zambia features 140 indigenous tree species and four naturalised exotics likely to be seen in Zambia and its 20 national parks. The trees are organised in five groups, each with a unique set of characteristics, to help narrow down options in identifying a tree. Each page describes a single tree species, combining concise text and photographs. Features include: Succinct species descriptions including bark, leaves, flowers and fruit. Full-colour photographs of trees and their parts. Up-to-date distribution maps. A brief introduction covering vegetation types. Table of family names and tree characteristics. Local names for trees. Best viewing locations, including national parks. Sales points: First compact and accessible guide to trees of the region. Ideal companion for exploring Zambia. Distribution maps for each species. Authors are regional experts.