Adrianus Johannes Van Heusden – författare
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2 produkter
Law and Economics of Personalization
Taking Marketing Seriously
Av Adrianus Johannes Van Heusden
Inbunden, 2025
1612 kr
Lägg i varukorg
Imagine every ad, every price, and even every contract completely tailored to you — welcome to the age of AI-driven hyper-personalization.Today, vast amounts of consumer data are collected and processed to build individualized profiles with ever-increasing precision. This enables one-to-one …
Law and Economics of Personalization
Taking Marketing Seriously
Av Adrianus Johannes Van Heusden
E-bok, 2025
2092 kr
Lägg i varukorg
Imagine every ad, every price, and even every contract completely tailored to you — welcome to the age of AI-driven hyper-personalization.Today, vast amounts of consumer data are collected and processed to build individualized profiles with ever-increasing precision. This enables one-to-one …