A.E. Hotchner – författare

“There are three rules for running a business; fortunately, we don’t know any of them.”In 1978, Paul Newman and A. E. Hotchner decided that rather than just distribute Paul’s own salad dressing at Christmas to neighbors, they would offer it to a few local stores. Freewheeling, irreverent entrepreneurs, they conceived of their venture as a great way to poke fun at the mundane method of traditional marketing. Much to their surprise, the dressing was enthusiastically received. What had started as a lark quickly escalated into a full-fledged business, the first company to place all-natural foods in supermarkets. From salad dressing to spaghetti sauce, to popcorn and lemonade, Newman’s Own became a major player in the food business. The company’s profits were originally donated to medical research, education, and the environment, and eventually went to the creation of the eight Hole in the Wall Gang camps for children with serious illnesses. In these pages Newman and Hotchner recount the picaresque saga of their own nonmanagement adventure. In alternating voices, playing off one another in classic “Odd Couple” style, they describe how they systematically disregarded the advice of experts and relied instead on instinct, imagination, and mostly luck. They write about how they hurdled obstacle after obstacle, share their hilarious misadventures, and reveal their offbeat solutions to conventional problems. Even their approach to charity is decidedly different: every year they give away all the company’s profits, empty the coffers, and start over again. The results of this amazing generosity are brought to life in heartwarming stories about the children at their camps. With rare glimpses into their zany style and their compassion for those less fortunate, Newman and Hotchner have written the perfect nonmanagement book, at once playful, informative, and inspirational.

Shameless exploitation has never been more fun nor done more good for more people than when done by Newman’s Own—the first green food company to use all-natural ingredients, and still the most successful. It was 1982 when Paul Newman and A. E. Hotchner made their foray into local gourmet shops with bottles of their homemade salad dressing. The venture was intended to be a lark, a way to poke fun at the traditional way the market operates. Hurdling obstacle after obstacle, they created the first company to mass-market all-natural products, eliminating the chemicals, gums, and preservatives that existed in food at the time. This picaresque saga is the inspiring story of how the two friends parlayed the joke into a multimillion-dollar company that gives all its profits to the less fortunate without spending money on galas, mailings, and other expensive outreaches. It also serves as a textbook for foundations and charitable organizations looking to do the most good they can with what they have.Told in alternating voices, Newman and Hotchner have written a zany tale that is a business model for entrepreneurs, an inspirational book, and just plain delightful reading.

In June of 1961, A.E. Hotchner visited an old friend in the psychiatric ward of St. Mary's Hospital. It would be the last time they spoke--a few weeks later, Ernest Hemingway was released home, where he took his own life. Their final conversation was also the final installment in a story whose telling Hemingway had spread over more than a decade.In characteristically pragmatic terms, Hemingway revealed to Hotchner the details of the affair that destroyed his first marriage: the truth of his romantic life in Paris and how he lost Hadley, the true part of each literary woman he'd later create and the great love he spent the rest of his life seeking. And he told of the mischief that made him a legend: of impotence cured in a house of God; of a plane crash in the African bush, from which Hemingway stumbled with a bunch of bananas and a bottle of gin in hand; of F. Scott Fitzgerald dispensing romantic advice and champagne in the buff with Josephine Baker; of adventure, human error, and life after lost love. This is Hemingway as you've never known him--humble, thoughtful, and full of regret.To protect the feelings of Ernest's wife--Mary, also a close friend--Hotch held back, keeping the conversations to himself for decades. Now, for the first time, he tells the whole story, mostly in Hemingway's own words. Hemingway in Love is the intimate and repentantly candid chapter missing from the definitive biography of a literary giant.