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MARKETING AND MANAGEMENT SCIENCES - PROCEEDINGS OF THE INTERNATIONAL CONFERENCE ON ICMMS 2008
Av Al Damianos P Sakas Et, Damianos P Sakas m. fl.
Inbunden, 2010
3187 kr
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This book is a collection of selected papers presented at the International Conference of Marketing and Management Sciences held from 23 to 25 May 2008 in Athens, Greece. The papers focus on how globalization has had significant impact on companies, societies and individuals alike. They discuss the …