Alastair M. Morrison – författare
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31 produkter
Marketing and Managing Tourism Destinations
Häftad, 2023
923 kr
Lägg i varukorg
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination …
Tourism Marketing
In the Age of the Consumer
Häftad, 2022
755 kr
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Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together: Age of the consumer: This book places the customer at the heart of …
Routledge Handbook of Tourism Cities
Av Alastair M. Morrison, J. Andres Coca-Stefaniak
Inbunden, 2020
4024 kr
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The Routledge Handbook of Tourism Cities presents an up-to-date, critical and comprehensive overview of established and emerging themes in urban tourism and tourist cities. Offering socio-cultural perspectives and multidisciplinary insights from leading scholars, the book explores contemporary …
Routledge Handbook of Tourism Cities
Av Alastair M. Morrison, J. Andres Coca-Stefaniak
Häftad, 2022
772 kr
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The Routledge Handbook of Tourism Cities presents an up-to-date, critical and comprehensive overview of established and emerging themes in urban tourism and tourist cities. Offering socio-cultural perspectives and multidisciplinary insights from leading scholars, the book explores contemporary …
World Tourism Cities
A Systematic Approach to Urban Tourism
Av Alastair M. Morrison, Cristina Maxim
Häftad, 2021
667 kr
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World Tourism Cities: A Systematic Approach to Urban Tourism is a unique and contemporary textbook that addresses the particular situation of urban tourism destinations in the 2020s by reviewing key issues, trends, challenges and future opportunities for urban tourism destinations worldwide, as …
World Tourism Cities
A Systematic Approach to Urban Tourism
Av Alastair M. Morrison, Cristina Maxim
Inbunden, 2021
2585 kr
Lägg i varukorg
World Tourism Cities: A Systematic Approach to Urban Tourism is a unique and contemporary textbook that addresses the particular situation of urban tourism destinations in the 2020s by reviewing key issues, trends, challenges and future opportunities for urban tourism destinations worldwide, as …
Tourism Marketing
In the Age of the Consumer
Inbunden, 2022
2195 kr
Lägg i varukorg
Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together: Age of the consumer: This book places the customer at the heart of …
Routledge Handbook of Tourism Cities
Av J. Andres Coca-Stefaniak, Alastair M. Morrison
E-bok, 2020
883 kr
Lägg i varukorg
The Routledge Handbook of Tourism Cities presents an up-to-date, critical and comprehensive overview of established and emerging themes in urban tourism and tourist cities. Offering socio-cultural perspectives and multidisciplinary insights from leading scholars, the book explores contemporary …
Routledge Handbook of Tourism Cities
Av J. Andres Coca-Stefaniak, Alastair M. Morrison
E-bok, 2020
864 kr
Lägg i varukorg
The Routledge Handbook of Tourism Cities presents an up-to-date, critical and comprehensive overview of established and emerging themes in urban tourism and tourist cities. Offering socio-cultural perspectives and multidisciplinary insights from leading scholars, the book explores contemporary …
World Tourism Cities
A Systematic Approach to Urban Tourism
Av Cristina Maxim, Alastair M. Morrison
E-bok, 2021
762 kr
Lägg i varukorg
World Tourism Cities: A Systematic Approach to Urban Tourism is a unique and contemporary textbook that addresses the particular situation of urban tourism destinations in the 2020s by reviewing key issues, trends, challenges and future opportunities for urban tourism destinations worldwide, as …
World Tourism Cities
A Systematic Approach to Urban Tourism
Av Cristina Maxim, Alastair M. Morrison
E-bok, 2021
762 kr
Lägg i varukorg
World Tourism Cities: A Systematic Approach to Urban Tourism is a unique and contemporary textbook that addresses the particular situation of urban tourism destinations in the 2020s by reviewing key issues, trends, challenges and future opportunities for urban tourism destinations worldwide, as …
Hospitality and Travel Marketing
E-bok, 2022
820 kr
Lägg i varukorg
Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students with an international and systematic approach to hospitality and travel marketing structured around planning, research, implementation, control, and evaluation. Written in a user-friendly style and …
Hospitality and Travel Marketing
E-bok, 2022
820 kr
Lägg i varukorg
Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students with an international and systematic approach to hospitality and travel marketing structured around planning, research, implementation, control, and evaluation. Written in a user-friendly style and …
Marketing and Managing Tourism Destinations
E-bok, 2023
1030 kr
Lägg i varukorg
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination …
Marketing and Managing Tourism Destinations
E-bok, 2023
1052 kr
Lägg i varukorg
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination …
Routledge Handbook of Trends and Issues in Global Tourism Supply and Demand
Av Dimitrios Buhalis, Alastair M. Morrison
E-bok, 2023
963 kr
Lägg i varukorg
This Handbook provides a comprehensive overview of trends and issues in the global supply and demand on tourism. With contributions from 70 authors, this Handbook showcases a diverse range of perspectives with insights from around the globe. It reviews the interactions among trends and issues, and …
Routledge Handbook of Trends and Issues in Global Tourism Supply and Demand
Av Dimitrios Buhalis, Alastair M. Morrison
E-bok, 2023
963 kr
Lägg i varukorg
This Handbook provides a comprehensive overview of trends and issues in the global supply and demand on tourism. With contributions from 70 authors, this Handbook showcases a diverse range of perspectives with insights from around the globe. It reviews the interactions among trends and issues, and …
Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
Av Dimitrios Buhalis, Alastair M. Morrison
E-bok, 2023
915 kr
Lägg i varukorg
The Handbook offers a comprehensive overview of theoretical and practical perspectives for tracking and interpreting trends and issues in tourism sustainability, planning and development, management, and technology. Tourism is a dynamic and unpredictable industry and understanding its trends and …
Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
Av Dimitrios Buhalis, Alastair M. Morrison
E-bok, 2023
915 kr
Lägg i varukorg
The Handbook offers a comprehensive overview of theoretical and practical perspectives for tracking and interpreting trends and issues in tourism sustainability, planning and development, management, and technology. Tourism is a dynamic and unpredictable industry and understanding its trends and …
Routledge Handbook of Trends and Issues in Global Tourism Supply and Demand
Av Alastair M. Morrison, Dimitrios Buhalis
Inbunden, 2023
3904 kr
Lägg i varukorg
This Handbook provides a comprehensive overview of trends and issues in the global supply and demand on tourism. With contributions from 70 authors, this Handbook showcases a diverse range of perspectives with insights from around the globe. It reviews the interactions among trends and issues, and …
Routledge Handbook of Trends and Issues in Global Tourism Supply and Demand
Av Alastair M. Morrison, Dimitrios Buhalis
Häftad, 2025
816 kr
Lägg i varukorg
This Handbook provides a comprehensive overview of trends and issues in the global supply and demand on tourism. With contributions from 70 authors, this Handbook showcases a diverse range of perspectives with insights from around the globe. It reviews the interactions among trends and issues, and …
Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
Av Alastair M. Morrison, Dimitrios Buhalis
Inbunden, 2023
3904 kr
Lägg i varukorg
The Handbook offers a comprehensive overview of theoretical and practical perspectives for tracking and interpreting trends and issues in tourism sustainability, planning and development, management, and technology.Tourism is a dynamic and unpredictable industry and understanding its trends and …
Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
Av Alastair M. Morrison, Dimitrios Buhalis
Häftad, 2025
816 kr
Lägg i varukorg
The Handbook offers a comprehensive overview of theoretical and practical perspectives for tracking and interpreting trends and issues in tourism sustainability, planning and development, management, and technology.Tourism is a dynamic and unpredictable industry and understanding its trends and …
Hospitality and Travel Marketing
Inbunden, 2022
2195 kr
Lägg i varukorg
Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students with an international and systematic approach to hospitality and travel marketing structured around planning, research, implementation, control, and evaluation.Written in a user-friendly style and …
Hospitality and Travel Marketing
Häftad, 2022
787 kr
Lägg i varukorg
Fully revised and updated for its fifth edition, Hospitality and Travel Marketing provides students with an international and systematic approach to hospitality and travel marketing structured around planning, research, implementation, control, and evaluation.Written in a user-friendly style and …
Marketing and Managing Tourism Destinations
Inbunden, 2023
2585 kr
Lägg i varukorg
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination …
Tourism Marketing
In the Age of the Consumer
E-bok, 2022
927 kr
Lägg i varukorg
Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together: Age of the consumer: This book places the customer at the heart of …
Tourism Marketing
In the Age of the Consumer
E-bok, 2022
907 kr
Lägg i varukorg
Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together: Age of the consumer: This book places the customer at the heart of …
Handbook on Sustainable Urban Tourism
Av Cristina Maxim, Alastair M. Morrison m. fl.
Inbunden, 2024
4724 kr
Lägg i varukorg
In this multidisciplinary and multi-jurisdictional account of sustainability in urban tourist destinations, the Handbook on Sustainable Urban Tourism draws together the latest academic research and provides key practical insights on this developing area of study. It not only considers the …
Handbook on Sustainable Urban Tourism
Av J. A. Coca-Stefaniak, Jonathon Day m. fl.
E-bok, 2024
880 kr
Lägg i varukorg
In this multidisciplinary and multi-jurisdictional account of sustainability in urban tourist destinations, the Handbook on Sustainable Urban Tourism draws together the latest academic research and provides key practical insights on this developing area of study. It not only considers the …
