Alex Reid – författare

Redefining writing and communication in the digital cosmologyIn Rhetorics of the Digital Nonhumanities, author Alex Reid fashions a potent vocabulary from new materialist theory, media theory, postmodern theory, and digital rhetoric to rethink the connections between humans and digital media. Addressed are the familiar concerns that scholars have with digital culture: how technologies affect attention spans, how digital media are used to compose, and how digital rhetoric is taught.Rhetoric is now regularly defined as including human and nonhuman actors. Each actor influences the thoughts, arguments, and sentiments that journey through systems of processors, algorithms, humans, air, and metal. The author’s arguments, even though they are unnerving, orient rhetorical practices to a more open, deliberate, and attentive awareness of what we are truly capable of and how we become capable. This volume moves beyond viewing digital media as an expression of human agency. Humans, formed into new collectives of user populations, must negotiate rather than command their way through digital media ecologies.Chapters centralize the most pressing questions: How do social media algorithms affect our judgment? How do smart phones shape our attention? These questions demand scholarly practice for attending the world around us. They explore attention and deliberation to embrace digital nonhuman composition. Once we see this brave new world, Reid argues, we are compelled to experiment.

Elite Performance: Running is the second in a new series of Elite Performance titles aimed at aspiring recreational athletes who typically train and compete at club level and above.The increased use of lab-based sports testing in recent years has considerably raised awareness of the impact of sports science on training and performance, and many coaches, trainers and athletes are looking for more information and guidance on how to apply this knowledge to their own training. This approach is at the heart of the Elite Performance: Running, which includes structuring a training programme, how and when to use different levels of training, the importance of rest and recovery, goal-setting, physiological assessment, principles of heart rate training, and detailed sections on injury prevention/treatment and nutrition. There is also a section on race day preparations and planning. With a practical full-colour design and packed with stunning colour photography, Elite Performance: Running is an indispensable companion for the middle- and long-distance runner, giving them all the information and tools to gain a competitive edge and stay fit.

The Science of Stretching is a research-based book that brings together the scientific principles of many different modalities of stretching and its application to the general and sporting populations. The book reviews static stretching, dynamic stretching, ballistic stretching, vibration platform, PNF, myofascial release, Pilates and Yoga, as well as post-operative, chronic and acute injury benefits. Appropriate prescription, application and expected outcomes are explained, which will revolutionize the way you choose to stretch.

The Science of Stretching is a research-based book that brings together the scientific principles of many different modalities of stretching and its application to the general and sporting populations. The book reviews static stretching, dynamic stretching, ballistic stretching, vibration platform, PNF, myofascial release, Pilates and Yoga, as well as post-operative, chronic and acute injury benefits. Appropriate prescription, application and expected outcomes are explained, which will revolutionize the way you choose to stretch.

Applied Core Conditioning contains all the information necessary to help design, prescribe and programme core conditioning strategies for those who wish to remain well conditioned and to prevent injury, and for those undergoing rehabilitation. The knowledge that eighty percent of us all will experience low back pain at some point in our lives should be motivation enough to take conditioning and preventative steps via an effective applied core conditioning programme. The book presents sport specific solutions for exercise selection, with programme design, sets, repetitions and loading all discussed in detail, in addition to a chapter presenting six different case studies that reflect the challenges of rehabilitating debilitating injuries like prolapsed disc, pars defect and hamstring tendinopathy, amongst others. Effective rehabilitation strategies are presented in detail to provide an insight into recovery and strengthening concepts. Aimed at serious sports people and coaches it presents six different case studies that reflect the challenges of rehabilitating debilitating injuries. Fully illustrated with colour photographs and diagrams.

Micro-Habits for Success: Tiny Actions, Massive ResultsSuccess isn't about overnight transformations—it's about small, consistent actions that compound over time. In this powerful guide, you'll discover how micro-habits can turn ordinary days into extraordinary achievements.Through an 8-step journey, you'll learn how to clarify your vision, rewire your mindset, optimize your energy, boost productivity, build confidence, strengthen relationships, stay resilient in the face of setbacks, and create a lifelong success system that keeps growing.Packed with actionable insights and simple, daily habits, this book shows you how to turn your goals into reality, one small step at a time.Start your journey to success today—because small actions lead to big results.