Alycia De Mesa – författare

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2 produkter

1. 

   Brand Avatar

   Translating Virtual World Branding into Real World Success

   Av Kenneth A. Loparo, Alycia De Mesa m. fl.

   Inbunden, 2009

   512 kr

   Lägg i varukorg

   Virtual worlds such as Second Life, have millions of users worldwide. Virtual world "residents" wield huge purchasing power, and use real money in the online economies. Companies as diverse as Adidas, Jean-Paul Gaultier, and MTV have plunged into these unchartered waters to give their brands a …

2. 

   Brand Avatar

   Translating Virtual World Branding into Real World Success

   Av Kenneth A. Loparo, Alycia de Mesa m. fl.

   Häftad, 2009

   442 kr

   Lägg i varukorg

   Virtual worlds such as Second Life, have millions of users worldwide. Virtual world "residents" wield huge purchasing power, and use real money in the online economies. Companies as diverse as Adidas, Jean-Paul Gaultier, and MTV have plunged into these unchartered waters to give their brands a …