Anatoly Zhuplev - Böcker
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15 produkter
15 produkter
Geo-Regional Competitiveness in Central and Eastern Europe, the Baltic Countries, and Russia
Inbunden, Engelska, 2014
2 631 kr
Skickas inom 5-8 vardagar
250 kr
Skickas inom 7-10 vardagar
Russia is a major economy and important power in the global political-economic landscape. Following the dissolution of the USSR, Russia has become a premier global marketplace despite remaining enigmatic and challenging. The book serves as a concise guide in understanding Russia from an international business perspective. It explores strategic issues, drivers, constraints, costs, and risks of international expansion and includes analytical tools, practical applications, sources of information, and assistance in international business research. These are supplemented by analysis of Russia's macro-economic profile, drivers, strategic strengths and weaknesses in the comparative context, including its international market attractiveness and opportunities for U.S. companies. The book examines Russia's main industries, their profiles, trends and business attractiveness, trends, and marketing strategies. The discussion of Russia's regions covers regional subdivisions and economic profiles with the focus on Moscow, the leading economic region. The book also covers the drivers and trends of the Russian small business sector and entrepreneurial business venturing. Despite the onslaught of capitalism, Russia retains its relationship-driven culture. The book provides insights by evaluating the determinants of Russian culture, its national profile in major global cross-cultural studies, and practical cultural applications in business, negotiations, and communications. The book's pedagogy includes skill development exercises and cases on doing business in Russia.
250 kr
Skickas inom 7-10 vardagar
Russia is a major economy and important power in the global political-economic landscape. Following the dissolution of the USSR, Russia has become a premier global marketplace despite remaining enigmatic and challenging. The book serves as a concise guide in understanding Russia from an international business perspective. It explores strategic issues, drivers, constraints, costs, and risks of international expansion and includes analytical tools, practical applications, sources of information, and assistance in international business research. These are supplemented by analysis of Russia’s macro-economic profile, drivers, strategic strengths and weaknesses in the comparative context, including its international market attractiveness and opportunities for U.S. companies. The book examines Russia’s main industries, their profiles, trends and business attractiveness, trends, and marketing strategies. The discussion of Russia’s regions covers regional subdivisions and economic profiles with the focus on Moscow, the leading economic region. The book also covers the drivers and trends of the Russian small business sector and entrepreneurial business venturing. Despite the onslaught of capitalism, Russia retains its relationship-driven culture. The book provides insights by evaluating the determinants of Russian culture, its national profile in major global cross-cultural studies, and practical cultural applications in business, negotiations, and communications. The book’s pedagogy includes skill development exercises and cases on doing business in Russia.
362 kr
Skickas inom 3-6 vardagar
Global Trends, Dynamics, and Imperatives for Strategic Development in Business Education in an Age of Disruption
Inbunden, Engelska, 2021
2 759 kr
Skickas inom 5-8 vardagar
Global Trends, Dynamics, and Imperatives for Strategic Development in Business Education in an Age of Disruption
Häftad, Engelska, 2021
2 121 kr
Skickas inom 5-8 vardagar
Doing Business in the United States
A Guide for Small Business Entrepreneurs with a Global Mindset
Häftad, Engelska, 2018
250 kr
Skickas inom 7-10 vardagar
This book serves as a concise guide for businesses seeking to enter the U.S. market from an international perspective. The book examines how the United States is positioned in the global marketplace, the potential for businesses entering the U.S. market, and marketing trends and applications, with an emphasis on small- to medium- sized enterprise (SME) market expansion.Full of success stories, readers will develop an understanding of American markets and the American consumer, marketing mix considerations, brand building and activation tools and strategies, approaches to developing a strong and differentiated brand for U.S. market entry, and analytical tools and methods for assessing marketing entry performance.
2 354 kr
Skickas inom 5-8 vardagar
1 953 kr
Skickas inom 5-8 vardagar
2 722 kr
Skickas inom 5-8 vardagar
2 251 kr
Skickas inom 5-8 vardagar
Impact of Neuroplasticity on Organizational Effectiveness and Labor Productivity
Inbunden, Engelska, 2025
2 663 kr
Skickas inom 5-8 vardagar
Impact of Neuroplasticity on Organizational Effectiveness and Labor Productivity
Häftad, Engelska, 2025
2 193 kr
Skickas inom 5-8 vardagar
Innovating Business Education
AI, Skill Development, and Hybrid and Blended Models
Inbunden, Engelska, 2025
2 417 kr
Skickas inom 5-8 vardagar
Innovating Business Education: AI, Skill Development, and Hybrid and Blended Models
Häftad, Engelska, 2025
2 076 kr
Skickas inom 5-8 vardagar