Andrew A. Moemeka – författare

Development and Communication in Action provides the missing link between theory and practice in the field of development communication and social change. Dr. Moemeka begins with a look at the historical and cultural dimensions of development communication, then moves into merging theory with practice, and concludes with a section on case studies. By putting 'flesh and blood' into theoretical perspectives, Dr. Moemeka points out how to successfully apply theory, models and modules for use in developing countries. Development and Communication in Action will be of great interest as a teaching instrument for development communication teachers and professors, as well as social change practitioners.

Development and Communication in Action provides the missing link between theory and practice in the field of development communication and social change. Dr. Moemeka begins with a look at the historical and cultural dimensions of development communication, then moves into merging theory with practice, and concludes with a section on case studies. By putting 'flesh and blood' into theoretical perspectives, Dr. Moemeka points out how to successfully apply theory, models and modules for use in developing countries. Development and Communication in Action will be of great interest as a teaching instrument for development communication teachers and professors, as well as social change practitioners.

This book discusses the place of communication in economic development and social change, not only as it pertains to "developing" societies, but also as it relates to the "developed" societies where socio-economic advancement has created a pressing need for social change or the elimination of the dysfunctional effects of industrial development.Addressed are historical development, theoretical perspectives, and implementation strategies and methods. In doing so, the contributors touch on the relevance of economics, sociology, psychology, organization, public relations, management and ethics, as well as the impact of multinational corporations on host-country development and social change.