Andy Smith – författare
1 082 kr
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1 509 kr
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639 kr
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638 kr
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751 kr
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2 674 kr
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779 kr
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344 kr
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2 184 kr
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836 kr
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3 446 kr
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201 kr
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245 kr
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Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book
Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty Leverage the power of design thinking and psychological research with practical strategies Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United StatesThe Dragonfly Effect shows that you don''t need money or power to inspire seismic change.
236 kr
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Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal. Named for the only insect that is able to move in any direction when its four wings are working in concert, this book
Reveals the four "wings" of the Dragonfly Effect-and how they work together to produce colossal results Features original case studies of global organizations like the Gap, Starbucks, Kiva, Nike, eBay, Facebook; and start-ups like Groupon and COOKPAD, showing how they achieve social good and customer loyalty Leverage the power of design thinking and psychological research with practical strategies Reveals how everyday people achieve unprecedented results-whether finding an almost impossible bone marrow match for a friend, raising millions for cancer research, or electing the current president of the United StatesThe Dragonfly Effect shows that you don''t need money or power to inspire seismic change.
198 kr
Skickas inom 3-6 vardagar
198 kr
Skickas inom 3-6 vardagar
243 kr
Skickas inom 3-6 vardagar
227 kr
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219 kr
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159 kr
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822 kr
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257 kr
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925 kr
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Sport Policy and Development answers these questions and more by closely examining the complex relationships between modern sport, sport policy and development and other aspects of the wider society. These important issues are explored via detailed case studies of key aspects of sport policy and sport development activity, including:
school sport and physical education social inclusion health elite sport sporting mega-events.Each case study demonstrates the ways in which the sport policy and development fields have changed, and are continually changing in response to the increasing political, social and cultural significance of sport. The book helps the reader to understand the complexities of the sport policy-making process, the increasing intervention of government in the sport policy and development fields, and how the short-term, ever-changing and frequently contradictory political priorities of government come to impact on the practice of sport policy and development.
Accessible and engaging, this textbook is an invaluable introduction to sport policy and sport development for students, practitioners and policy-makers alike.
925 kr
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Sport Policy and Development answers these questions and more by closely examining the complex relationships between modern sport, sport policy and development and other aspects of the wider society. These important issues are explored via detailed case studies of key aspects of sport policy and sport development activity, including:
school sport and physical education social inclusion health elite sport sporting mega-events.Each case study demonstrates the ways in which the sport policy and development fields have changed, and are continually changing in response to the increasing political, social and cultural significance of sport. The book helps the reader to understand the complexities of the sport policy-making process, the increasing intervention of government in the sport policy and development fields, and how the short-term, ever-changing and frequently contradictory political priorities of government come to impact on the practice of sport policy and development.
Accessible and engaging, this textbook is an invaluable introduction to sport policy and sport development for students, practitioners and policy-makers alike.
891 kr
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Disability sport is a relatively recent phenomenon, yet it is also one that, particularly in the context of social inclusion, is attracting increasing political and academic interest. The purpose of this important new text – the first of its kind – is to introduce the reader to key concepts in disability and disability sport and to examine the complex relationships between modern sport, disability and other aspects of wider society.
Drawing upon original data from interviews, surveys and policy documents, the book examines how disability sport has developed and is currently organised, and explores key themes, issues and concepts including:
disability theory and policy the emergence and development of disability sport disability sport development in local authorities mainstreaming disability sport disability, physical education and school sport elite disability sport and the Paralympic Games disability sport and the media.
Including chapter summaries, seminar questions and lists of key websites and further reading throughout, Sport, Disability and Society provides both an easy to follow introduction and a critical exploration of the key issues surrounding disability sport in the twenty-first century. This book is an invaluable resource for all students, researchers and professionals working in sport studies, disability studies, physical education, sociology and social policy.
Nigel Thomas is Head of Sport and Exercise at Staffordshire University, UK, where his research focuses on the history, mainstreaming, and media coverage of disability sport. He previously worked for ten years with young disabled people as a sports development officer in local authorities and national governing bodies.
Andy Smith is Lecturer in the Sociology of Sport and Exercise at the University of Chester, UK. He is a co-editor of the International Journal of Sport Policy, and a co-author of Sport Policy and Development: A Sociological Introduction, and An Introduction to Drugs in Sport: Addicted to Winning? Both books are published by Routledge (2009).
891 kr
Läs direkt efter köp
Disability sport is a relatively recent phenomenon, yet it is also one that, particularly in the context of social inclusion, is attracting increasing political and academic interest. The purpose of this important new text – the first of its kind – is to introduce the reader to key concepts in disability and disability sport and to examine the complex relationships between modern sport, disability and other aspects of wider society.
Drawing upon original data from interviews, surveys and policy documents, the book examines how disability sport has developed and is currently organised, and explores key themes, issues and concepts including:
disability theory and policy the emergence and development of disability sport disability sport development in local authorities mainstreaming disability sport disability, physical education and school sport elite disability sport and the Paralympic Games disability sport and the media.
Including chapter summaries, seminar questions and lists of key websites and further reading throughout, Sport, Disability and Society provides both an easy to follow introduction and a critical exploration of the key issues surrounding disability sport in the twenty-first century. This book is an invaluable resource for all students, researchers and professionals working in sport studies, disability studies, physical education, sociology and social policy.
Nigel Thomas is Head of Sport and Exercise at Staffordshire University, UK, where his research focuses on the history, mainstreaming, and media coverage of disability sport. He previously worked for ten years with young disabled people as a sports development officer in local authorities and national governing bodies.
Andy Smith is Lecturer in the Sociology of Sport and Exercise at the University of Chester, UK. He is a co-editor of the International Journal of Sport Policy, and a co-author of Sport Policy and Development: A Sociological Introduction, and An Introduction to Drugs in Sport: Addicted to Winning? Both books are published by Routledge (2009).