Anna Maria Gil-Lafuente – författare

This book provides recent research on soft computing and fuzzy methodologies in innovation management and sustainability. The uncertainty in the business world is increasing. Significant changes are generated unexpectedly, so using fuzzy logic and soft computing methods allows us to create flexible scenarios adaptable to new realities. Within the book, we will find different applications of fuzzy methodologies that can apply to various topics such as sustainability, innovation, tourism, costs, exports, systems administration, among others.

The book''s main contribution is the applicability of the various methodologies to specific cases, which allows generating a relationship between theory and practice. In addition, it has some bibliometric studies on various topics that give us a visualization of what has happened and where multiple topics are headed.

This book is recommended mainly for students who wish to know how the various fuzzy and soft computing tools can betaken to real situations, allowing a better understanding of these and generating new visions of future applicability.

The book presents a series of papers with different methodologies that allow us to visualize how the systems support decision-making in areas such as the tourism sector, entrepreneurship, quality of work life, gender, motivation, circular economy, innovation, law, finance, and bibliometrics. The book also finds a series of cases applied in different countries, where through the information collected and the data analyzed, new improvement processes can be generated at the business level and the local, regional, and national levels within Ibero-America. The book presents new methods and systems to create better decision-making processes in the changing and uncertain environments in which people, companies, and governments interact.

In today’s increasingly complex and uncertain business environment, financial analysis is yet more critical to business managers who tackle problems of an economic or business nature. Knowledge based on formal logic and even experience becomes less sufficient. This volume systematically sets out the basic elements on which to base financial analysis for business in the new century. It incorporates a previous work that can serve as the basis and foundation for the new contributions that are now being made in the field of financial economy and intend to provide business with instruments and models suitable for dealing with the new economic context. In dealing with rapid and unpredictable changes in technological and business conditions, it postulates a growing reliance on the opinions of experts instead of past data or probabilistic forecasts, which is a radical change but may yield fruitful results. For this reason, much emphasis is devoted to the problem of aggregation of the opinion of experts in the financial field, with the object of limiting, wherever possible, the subjective component of the opinions and making sure that the decisions have the best guarantee of reaching the desired objectives.