Arthur W. Schultz – författare
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2 produkter
Man Who Sold America
The Amazing (but True!) Story of Albert D. Lasker and the Creation of the Advertising Century
Av Arthur W. Schultz, Jeffrey L. Cruikshank
E-bok, 2010
393 kr
Lägg i varukorg
We live in an age of persuasion. Leaders and institutions of every kind--public and private, large and small--must compete in the marketplace of images and messages. This has been true since the advent of mass media, from broad circulation magazines and radio through the age of television and the …
Man Who Sold America
The Amazing (but True!) Story of Albert D. Lasker and the Creation of the Advertising Century
Av Jeffrey L. Cruikshank, Arthur W. Schultz
Inbunden, 2010
308 kr
Tillfälligt slut
We're living in the Age of Persuasion. Leaders and organizations of all kinds--public and private, large and small--fulfill their missions only by competing in the marketplace of images and messages. To win in that marketplace, they need advertising. This has been true since the advent of mass …