Häftad, Engelska, 2004
364 kr
Skickas inom 3-6 vardagar
Bernice Kanner – författare
Visar alla böcker från författaren Bernice Kanner. Handla med fri frakt och snabb leverans.
4 produkter
4 produkter
- Häftad, Engelska, 2004
184 kr
Skickas inom 5-8 vardagar
When it comes to sex and love, how do you fit in? Do you conform to a type, standard or pattern, the way Most people do? In the bedroom - and wherever we copulate - we're both entirely predictable and utterly surprising. Do you slant to the right or left when kissing? Have you ever lied to get a date? Would you try to conceive without your partner's consent if you wanted a baby? Marketing guru Bernice Kanner has spent many years researching how we love and lust. The statistics she provides are often startling and will satisfy our avid curiosity. People talk about sex a lot - and worry about it even more. Now you can pull up a chair and see how You compare. - Häftad, Engelska, 2005
174 kr
Skickas inom 5-8 vardagar
- Inbunden, Engelska, 2007
202 kr
Skickas inom 5-8 vardagar
A media and advertising CEO explains how his world shapes oursThe TV program coming into our living rooms isn't free. It's a simple Faustian bargain consumers have made but one with enormous implications. It means that David Verklin, CEO of one of the world's largest ad-buying companies, and his clients-the world's largest advertisers-control what TV programs get aired, what magazines get published, and how Google and Yahoo stay in (very healthy) business. In Watch This, Listen Up, Click Here, Verklin and Kanner expose the inner workings of the media, marketing, and advertising industries. Readers will learn why their favorite shows get cancelled, why Oprah gives away cars, and how money, people, politics, and new technologies are transforming TV, the Internet, radio, magazines, and other media Americans consume every day.David Verklin (New York, NY) is CEO of Carat Americas, the world's largest independent media buying operation. He frequently speaks to executives in marketing, media, and management. Bernice Kanner (d. 2006) was a marketing expert and author for 13 years of New York magazine's "On Madison Avenue" column.
