Bjorn Axelsson – författare
Visar alla böcker från författaren Bjorn Axelsson. Handla med fri frakt och snabb leverans.
2 produkter
Organizing Marketing and Sales
Mastering Contemporary B2B Challenges
Av Christopher Rosenqvist, Bjorn Axelsson m. fl.
E-bok, 2018
614 kr
Lägg i varukorg
The prerequisites for efficient and effective marketing and sales organizing have changed. Continued internationalization and richer access to information means that both customer firms and suppliers cover greater geographical space, and they have generally become more coordinated and …
Organizing Marketing and Sales
Mastering Contemporary B2B Challenges
Av Christopher Rosenqvist, Bjorn Axelsson m. fl.
E-bok, 2018
614 kr
Lägg i varukorg
The prerequisites for efficient and effective marketing and sales organizing have changed. Continued internationalization and richer access to information means that both customer firms and suppliers cover greater geographical space, and they have generally become more coordinated and …
