Caline Anouti – författare
Visar alla böcker från författaren Caline Anouti. Handla med fri frakt och snabb leverans.
2 produkter
Promoting Fashion
Av Caline Anouti, Barbara Graham
E-bok, 2022
45 kr
Lägg i varukorg
The marketing and promotion of fashion is entering a fast-moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion. …
Promoting Fashion
Av Barbara Graham, Caline Anouti
Häftad, 2018
257 kr
Lägg i varukorg
The marketing, promotion, and communication of fashion is entering an extremely dynamic, fast moving, and challenging phase. This book will put the consumer at the heart of the process, looking at how to develop a brand with which they can form an immediate connection and how to select, use, and …
