Carl H. Botan – författare
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15 produkter
Strategic Communication Theory and Practice
The Cocreational Model
Inbunden, 2017
1206 kr
Lägg i varukorg
A guide to strategic communication that can be applied across a range of subfields at all three levels—grand strategic, strategic, and tactical communicationCommunication is a core function of every human organization so when you work with communication you are working with the very core of the …
Strategic Communication Theory and Practice
The Cocreational Model
Häftad, 2017
555 kr
Lägg i varukorg
A guide to strategic communication that can be applied across a range of subfields at all three levels—grand strategic, strategic, and tactical communicationCommunication is a core function of every human organization so when you work with communication you are working with the very core of the …
Public Relations Theory
Häftad, 1989
951 kr
Lägg i varukorg
Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication …
Public Relations Theory II
Av Carl H. Botan, Vincent Hazleton
Inbunden, 2006
3155 kr
Lägg i varukorg
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a …
Public Relations Theory II
Av Carl H. Botan, Vincent Hazleton
Häftad, 2006
1131 kr
Lägg i varukorg
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a …
Handbook of Strategic Communication
Inbunden, 2021
2090 kr
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Presents cocreational perspectives on current international practices and theories relevant to strategic communicationThe Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences in …
Handbook of Strategic Communication
E-bok, 2021
2428 kr
Lägg i varukorg
Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences …
Handbook of Strategic Communication
E-bok, 2021
749 kr
Lägg i varukorg
Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences …
Strategic Communication Theory and Practice
The Cocreational Model
E-bok, 2017
1368 kr
Lägg i varukorg
A guide to strategic communication that can be applied across a range of subfields at all three levels—grand strategic, strategic, and tactical communication Communication is a core function of every human organization so when you work with communication you are working with the very core of the …
Strategic Communication Theory and Practice
The Cocreational Model
E-bok, 2017
635 kr
Lägg i varukorg
A guide to strategic communication that can be applied across a range of subfields at all three levels—grand strategic, strategic, and tactical communication Communication is a core function of every human organization so when you work with communication you are working with the very core of the …
Public Relations Theory II
Av Vincent Hazleton, Carl H. Botan
E-bok, 2010
1064 kr
Lägg i varukorg
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a …
Public Relations Theory II
Av Vincent Hazleton, Carl H. Botan
E-bok, 2010
1064 kr
Lägg i varukorg
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting the substantial shifts in the intervening years, Public Relations Theory II, while related to the first volume, is more a new work than a …
Public Relations Theory
Inbunden, 2017
3427 kr
Lägg i varukorg
Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication …
Public Relations Theory
E-bok, 2017
1124 kr
Lägg i varukorg
Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication …
Public Relations Theory
E-bok, 2017
1124 kr
Lägg i varukorg
Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication …