Carl Lyons – författare

Negotiation is an essential skill in all areas of life. It is a series of manoeuvres that we move through in order to get the best possible deal for ourselves, our company or organisation. How far we will go to achieve our goals is where the rub lies. Ideally, negotiations should be a 'win-win' experience. Full of useful exercises, case studies and accessible advice, this book will help readers achieve their goals by showing them how to: prepare effectively build rapport communicate openly enhance trust in their business I Win, You Win is a thought-provoking, inspirational and eminently practical aid to getting what you want without compromising your professional integrity.

Negotiation is an essential skill in all areas of life. It isa series of manoeuvres that we move through in order to get the bestpossible deal for ourselves, our company or organisation. How far wewill go to achieve our goals is where the rub lies.Ideally, negotiations should be a ''win-win'' experience. Full ofuseful exercises, case studies and accessible advice, this book willhelp readers achieve their goals by showing them how to: prepare effectively build rapport communicate openly enhance trust in their businessI Win, You Win is a thought-provoking, inspirational and eminently practical aid to getting what you want without compromising your professional integrity.

Negotiation is an essential skill in all areas of life. It isa series of manoeuvres that we move through in order to get the bestpossible deal for ourselves, our company or organisation. How far wewill go to achieve our goals is where the rub lies.Ideally, negotiations should be a ''win-win'' experience. Full ofuseful exercises, case studies and accessible advice, this book willhelp readers achieve their goals by showing them how to: prepare effectively build rapport communicate openly enhance trust in their businessI Win, You Win is a thought-provoking, inspirational and eminently practical aid to getting what you want without compromising your professional integrity.

People increasingly want to support businesses that operate with a moral code; businesses they know, like and trust. The global trend for ''conscious'' business has become increasingly important with the palpable shift away from companies, organisations or governments that act unethically. ''Humanistic businesses'' are people-focused and conscious of their obligations towards offering value and building positive relationships with all of their stakeholders. This is the first practical book to reveal how to create a humanistic business, which promises higher profit, greater staff retention and more satisfied customers. This book shows how humanistic businesses become leaders by creating and promoting trust and authenticity and become popular with loyal staff and clients by designing a unique user experience. It explains why ethical companies are succeeding as they create an environment that customers want to be in, staff members want to work in, and suppliers want to be engaged with. Doing the right thing has never been more profitable.