Cathrin Huber – författare
Visar alla böcker från författaren Cathrin Huber. Handla med fri frakt och snabb leverans.
3 produkter
Corporate Reputation of Multinational Corporations
An Analysis of Consumers’ Perceptions of Corporate Reputation and its Effects Across Nations
Häftad, 2017
568 kr
Lägg i varukorg
Cathrin Huber investigates the reputation of multinational corporations and provides novel insights and important implications for researchers and managers based on theoretical considerations and empirical analyses. She shows that country-specific factors like cultural or political factors, but …
Corporate Reputation of Multinational Corporations
An Analysis of Consumers’ Perceptions of Corporate Reputation and its Effects Across Nations
E-bok, 2017
755 kr
Lägg i varukorg
Cathrin Huber investigates the reputation of multinational corporations and provides novel insights and important implications for researchers and managers based on theoretical considerations and empirical analyses. She shows that country-specific factors like cultural or political factors, but …