Charles D. Schewe – författare
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1 produkter
Portable MBA in Marketing
Av Charles D. Schewe, Alexander Hiam
Inbunden, 1998
614 kr
Lägg i varukorg
Companies flying high on economic good times may be in danger of forgetting the business fundamentals that underlie their success. Increased focus on the bottom line, competitive strategies, and financial goals divert attention from the primary source of every company's good fortune-the customer. …