Chris Foster – författare

For the British army, the cap badge is the most easily identifiable form of insignia.It represents a distillation of the pride of the regiment, its various battle honours and symbols borne proudly on the metallic emblem that was worn on all head dress, even within the trenches. Identification of the cap badge on old photographs is the first, important step in unravelling the military service of an individual.This handy companion illustrates clearly the main types, helping you to avoid a growing number of fakes and forgeries, and allows the collector and family historian alike to understand their meaning.

In their companion volume to British Army Cap Badges of the First World War, authors Peter Doyle and Chris Foster present an overview of the main cap badges worn by the British Army during the Second World War, which continued the rich and varied tradition of British regimental insignia.This book describes and illustrates, for the first time in high quality full colour, the main types of cap badge worn. With many amalgamations, war-raised units and special forces, British military insignia from the period have a surprising range that differs substantially from that worn by the soldiers of the previous generation. As in the first book, this volume contains contemporary illustrations of the soldiers themselves wearing the badges.Employing the skills of an established writer (and collector) and artist, it provides a unique reference guide for anyone interested in the British Army of the period.

The British soldier of the Great War has been depicted in many books. Invariably, a pen picture paints him as stoic, joining the army in a wave of patriotic fervour, and destined to serve four years on the Western Front in some of the most costly battles in history. Yet often the picture is difficult to resolve for the reader. How did the soldier live, where did he sleep? What was it like to go over the top, and when he did, what did he carry with him? For many, the idea of trench life is hazy, and usually involves ‘drowning in mud’, in, as one writer put it, ‘the pitiless misery’ of Passchendaele.Remembering Tommy pays tribute to the real British soldier of the Great War. In stunning images of uniforms, equipment and ephemera, it conjures the atmosphere of the trenches through the belongings of the soldiers themselves – allowing us almost to reach out and touch history.

Reputation management techniques that work amidst the unceasing flow of information Reputation Strategy and Analytics in a Hyper-Connected World is a complete guide to corporate communications and reputation management. Covering a range of scenarios from ideal to catastrophic, this book provides a clear blueprint for preparation, execution, and beyond. The discussion focuses on data-driven, evidence-based strategies for the modern digital economy, providing actionable frameworks, practical roadmaps, and step-by-step blueprints for deploying advance analytics, predictive modeling, and big data techniques to successfully manage communications and reputation. You'll learn how the right tools and people get the job done quickly, effectively, and cost-effectively, and how to identify and acquire the ones you need. Coverage includes the latest technology and cutting-edge applications, bringing you up to speed on what excellence in communications can realistically be.We live in an age of interconnectedness and transparency, and information travels at the speed of light to reach nearly every corner of the globe. This book shows you the key strategies and operational tactics required to respond successfully to financially damaging assaults on your company's reputation. Execute world-class corporate communicationsPrepare for best- and worst-possible case scenariosManage organizational reputation in the digital economyPick the right team and the right tools to get the job doneStories, rumors, lies — there is no safe haven. Big data, cloud, and mobile technologies are fueling a perfect storm of immense proportions, overwhelming the capabilities of organizations and individuals attempting to manage their brands and reputations when hit with damaging information or harmful stories. Reputation Strategy and Analytics in a Hyper-Connected World shows you navigate the never-ending information stream to keep your company out of the undertow.

Reputation is no longer a by-product of performance or a tool of communication—it is strategic capital.Reputation governs market access, accelerates opportunity, and determines how fast an enterprise can move—or how hard it hits resistance when pressure comes. Yet many organizations still treat reputation as a campaign or a crisis response rather than what it truly is: a measurable, enterprise-wide discipline. Reputation is not what follows success; it is what enables it.In The Reputation Advantage, Chris Foster, CEO of Omnicom Public Relations, offers a new playbook for leaders ready to build reputation as a system, not a slogan. Packed with insights, the book explains:• Why reputation is the antidote for a low-trust world• How reputation capital differs from brand equity and brand value• How the reputation journey has evolved in the scroll age• Why reputation is the new operating system for executive leaders• How to build and protect reputation in a world without privacy• How to spot your reputational weak spots before someone else doesDrawing on decades of enterprise experience and interviews with other corporate leaders, Chris shows how to move from passive perception to active advantage in a world that’s watching, judging, and deciding in real time.