Clifford Hudson – författare
182 kr
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In this revelatory memoir, the former CEO of Sonic challenges established thinking, offering counterintuitive career advice essential for every professional at all levels, whether you''re just starting out or in the middle of your career.In his bestselling Outliers, Malcolm Gladwell introduced readers to the 10,000-hour rule—the foundation of success in any endeavor. But as Clifford Hudson reveals, there are serious pitfalls to this rule. What happens to those who spend years trying to achieve something that doesn’t quite pan out? Do you really have to grind down the same path for many years, sacrificing priorities to become successful?
In Master of None, Hudson turns expertise on its head and shows that by embracing variety and becoming more versatile, anyone can succeed and become more open to different opportunities in life. To do so, he provides three basic rules that will see any professional through:
Don''t plan, exploreDon''t specialize, generalizeDon''t keep your head down, turn it up toward opportunityIn this thought-provoking memoir, Hudson asks whether or not mastery is even necessary to succeed. Most people don''t need to be experts in their field. Yes, the successful know more than the average person about a particular topic, and they often possess a better-than-average ability with a particular skillset; but not everyone who is successful is an expert, he makes clear.
More importantly, in today’s technology-driven environment, change is the only constant, including the nature of work and the skills required to do it. Over-investing in expertise is often riskier than learning to be adaptive and open to new knowledge, ideas, and skills. Experience can also lead to overconfidence. And yet we continue to deeply value the expertise ideal.
Groundbreaking and thought provoking, Master of None is a new way forward to help businesses and professionals at all levels thrive.
284 kr
Skickas inom 5-8 vardagar
495 kr
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Bricks and Clicks offers a compelling narrative about how two industry veterans―Clifford Hudson and Craig Miller―transformed a nostalgic drive-in chain into a 21st-century powerhouse. The book provides deep insights into their leadership journey and the innovative strategies that have helped Sonic thrive during periods of uncertainty and ever-changing market conditions.
This isn’t just another business memoir—it’s a playbook for modern leadership, packed with hard-earned lessons, actionable insights, and a universal framework for adapting your traditional brick-and-mortar business model for long-term sustainable growth in the digital age.
Drawing on decades of brand-building experience with dozens of top-tier companies, Hudson and Miller created a blueprint for business leaders that starts with a tech-enabled business case, a digital business plan—that includes emerging technologies such as AI—and a multi-year implementation roadmap.
Success in the 21st century means rethinking and adapting your traditional brick-and-mortar business model by tightly integrating the digital and physical elements of your enterprise in ways that could harness the commercial power of digital technology and data to unlock new topline growth and bottom-line efficiencies.
Perfect for executives, business leaders, and entrepreneurs, this book offers actionable lessons on navigating change, building resilient enterprises, and harnessing technology to unlock new opportunities in the digital economy.