D. Quinn Mills - Böcker

The United States will confront a series of fundamental challenges through the middle of the twenty-first century. Using a theory of economic systems to gauge present and future global conflicts, Steven Rosefielde and D. Quinn Mills see the challenges as posed sequentially by terrorism, Russia, China, and the European Union. In the cases of terrorism, Russia, and China, Western leaders appreciate aspects of these perils, but they are crafting unduly soft policies to deal with the challenges. The authors believe that 'globalists' notwithstanding, such views are myopic in an era where nuclear proliferation has invalidated the concept of mutually assured destruction. What America requires is a new security concept that the authors call 'strategic independence' to enable keeping the peace in dangerous times and foster new generations of leaders capable of acting sanely despite a current public culture addicted to wishful thinking.

The United States will confront a series of fundamental challenges through the middle of the twenty-first century. Using a theory of economic systems to gauge present and future global conflicts, Steven Rosefielde and D. Quinn Mills see the challenges as posed sequentially by terrorism, Russia, China, and the European Union. In the cases of terrorism, Russia, and China, Western leaders appreciate aspects of these perils, but they are crafting unduly soft policies to deal with the challenges. The authors believe that 'globalists' notwithstanding, such views are myopic in an era where nuclear proliferation has invalidated the concept of mutually assured destruction. What America requires is a new security concept that the authors call 'strategic independence' to enable keeping the peace in dangerous times and foster new generations of leaders capable of acting sanely despite a current public culture addicted to wishful thinking.

Dieses Buch untersucht die Chancen von Wertschopfungspartnerschaften zwischen Herstellern und Handlern. Die Autoren identifizieren die relevanten Basisstrategien dieses neuen Konzepts anhand von Anwendungsbeispielen - nachvollziehbar und gut verstandlich.

Driven by rapidly changing business environments and increasingly demanding consumers, many organizations are searching for new ways to achieve and retain a competitive advantage via customer intimacy and CRM. In this context, new strategic frameworks and cooperation with everybody along the whole value chain are needed to allow managers to deal with the changes in shopping patterns of consumers. This book presents a new strategic framework that has been tested successfully with various global companies. New management concepts such as Collaborative Forecasting and Replenishment, CRM, Category Management, and Mass Customization are integrated into one holistic approach with a view to jointly develop customer bonding and loyalty. Experts from companies like McKinsey, Procter&Gamble, Accenture, and AC Nielsen, as well as authors from renowned academic institutions, offer valuable insights on how to redesign organizations for the future.