Dan S. Kennedy – författare
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34 produkter
34 produkter
Renegade Millionaire
7 Secrets To Extreme Wealth, Autonomy, And Entrepreneurial Success
Häftad, Engelska, 2020
253 kr
Skickas inom 3-6 vardagar
SO... ARE YOU INTERESTED IN BECOMING A RENEGADE MILLIONAIRE? When was the last time you thought of yourself as someone who throws the typical and conventional to the wayside? Someone who not only pushes the envelope but practically shreds it into a million pieces—daring to live and experience life where few others are willing to go? Being a RENEGADE MILLIONAIRE means having the willingness, know-how, and courage to transform an ordinary business into an extraordinary, wealth-producing asset that can change your life forever. Inside this revolutionary book, world-famous author Dan Kennedy reveals the principles and strategies he’s used over the past four decades to do exactly that—not only for himself but also for businesses of all shapes and sizes throughout the world. It’s all practical, rubber-meets-road kind of material, 100 percent based on the real-life experiences of well over 150 first-generation, from-scratch, entrepreneurial millionaires and multimillionaires… In essence, you’re getting over $100 million worth of entrepreneurial street smarts. Are you ready to rise above, push forward at lightning speed, and finally live the life of a true RENEGADE MILLIONAIRE? Then let’s get started.
186 kr
Skickas
Make 'Em Laugh & Take Their Money
A Few Thoughts On Using Humor As A Speaker or Writer or Sales Professional For Purposes of Persuasion
Häftad, Engelska, 2010
162 kr
Skickas inom 5-8 vardagar
People buy more and buy more happily when in good humor. Understanding humor and being able to effectively use it for your sales and persuasion purposes is a powerful advantage--for any speaker, salesman or writer."Drawn from 30 years' experience as a popular professional speaker, author of 13 books, columnist and advertising copywriter, Dan Kennedy looks at humor as an instrument of persuasion and influence. Anyone--amateur--or pro--who must stand and deliver speeches, seminars, group sales presentations, serve as toastmaster, or write advertisements, sales letters or newsletters will find fodder here, to be faster on their feet, more confident and adept at being funny with a purpose. The book contains thoughtful insight but also simple shortcuts. Reading it, you'll get a better appreciation for the humor around you and humor professionals who entertain you, and you’ll exit stage left with humor strategies and tricks you can use. Even if you're not all that funny. Note: this book contains adult material and may not be suitable for minors. Or for the easily offended. From the author. . ."I first titled this book "Mugging for Fun and Profit," but then thought better of it. Reminds me of Napoleon Hill being threatened by his publisher with the title 'Use Your Noodle To Get The Boodle,' which Hill transformed to 'Think And Grow Rich.' Overnight. The power of a deadline and desperation. And one of the all-time bestselling books on the subject of success the result. Anyway, unless you are just doing to hit 'em over the head and drag them out into the desert to empty their pockets, I’d suggest, you need to know how to make 'em laugh.
110 kr
Skickas
Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides:Completely updated text and examplesGreat headline formulasNew exercises to spark creativityThe best way to use graphicsKennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.
Ultimate Marketing Plan
Target Your Audience! Get Out Your Message! Build Your Brand!
Häftad, Engelska, 2011
162 kr
Skickas
The ultimate, no-nonsense guide to help you market your product, build buzz, and make more money than ever from marketing expert Dan S. Kennedy.Let’s face it—the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical, and social media has changed forever the way we talk to our customers. In this new edition of his bestselling The Ultimate Marketing Plan, industry expert Dan S. Kennedy integrates such tools as social media marketing, networking, and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget. Packed with updated examples, marketing techniques, and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge.
Direct Mail Solution
A Business Owner's Guide to Building a Lead-Generating, Sales-Driving, Money-Making Direct-Mail Campaign
Häftad, Engelska, 2014
196 kr
Skickas inom 5-8 vardagar
Fact: More commerce and wealth is created by direct mail than by any other media (true before the internet and true now) Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing's Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business owners -- authors Simpson and Kennedy change that. Millionaire-maker Dan S. Kennedy and direct mail marketing specialist Craig Simpson urge small business owners to drive the momentum built via social media and other marketing avenues into the mailboxes of their target consumers. Unlike other direct mail marketing books on the shelf that specialize in one aspect of preparing a campaign such as copywriting or design, this comprehensive solution covers all -- the organizational, technical, and creative including designing, budgeting, tracking, and assessing effectiveness. Also covered is how direct mail can be used in today's online marketing funnels.Benefiting from the authors' combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn't, illustrated by real-life business campaigns that show step-by-step how to build a results-producing promotional campaign.
No B.S. Guide to Brand-Building by Direct Response
The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
Häftad, Engelska, 2014
150 kr
Skickas
Millionaire maker Dan S. Kennedy, joined by successful franchisors Forrest Walden and Jim Cavale, debunk the branding lies and myths shared by small business owners and entrepreneurs and deliver a heavy dose of reality--YOUR BRAND SHOULD BE A HAPPY, FREE BY-PRODUCT OF DIRECT MARKETING--NOT PURCHASED OUTRIGHT. Kennedy and his co-authors don't offer a strategy for creating a company logo, writing a slogan or issuing a press release. You won't learn how to follow in the footsteps of big brand advertisers (and thus, brand-build your business into bankruptcy). This book isn't about buying brand power. It's about getting a highly valuable brand--FREE. Led by Kennedy and contributors, learn the principles behind power-house brands that didn't pour oceans of money into the branding of their business. Then, master these truths for yourself, put them into practice, and gain your own brand tribe-- customers who believe in, promote and buy your brand.
No B.S. Ruthless Management of People and Profits
No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich
Häftad, Engelska, 2014
207 kr
Skickas inom 5-8 vardagar
What does it really take to get productivity from people and, by doing so, maximum profits for your business? With a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other ruthless yet highly successful managers, Dan S. Kennedy delivers the answer. In this new edition, Kennedy expands on his proven (if radical) strategies to get accountability, profitability, and productivity from employees. In his traditional No B.S. style, Kennedy kicks traditional leadership and management ideas squarely in the teeth with a realistic, straightforward assessment of the real relationship between business owners and their employees. Uncompromising strategies help managers gain iron-fisted control and get the results they demand. This take-no-prisoners advice liberates entrepreneurs to act in their best interests and insist on implementation of their objectives. And it leads to a cooperative, high-performance team when traditional textbook methods fail.Topics include learning how to hire profitable employees, taking home as much money as possible, making every employee's job a profit center, managing the powerful force of word of mouth, compressing the time between idea and action for maximum profits, and posing questions to individuals that force them to think and improve productivity.
No B.S. Guide to Maximum Referrals and Customer Retention
The Ultimate No Holds Barred Plan to Securing New Customers and Maximum Profits
Häftad, Engelska, 2016
219 kr
Skickas inom 5-8 vardagar
FACT: NOTHING IS COSTLIER OR MORE DIFFICULT THAN GETTING A NEW CUSTOMER. Business owners agree. The referred customer is far superior to the one brought in by 'cold' advertising. Yet most business owners will invest more money to find new customers than getting referrals from current, happy customers. Millionaire maker Dan S. Kennedy and customer retention expert Shaun Buck dare you to stop chasing new customers and keep an iron cage around the ones you already have. Kennedy and Buck present a systematic approach to help you keep, cultivate, and multiply customers so that your entire business grows more valuable and sustainable, and you replace income uncertainty with reliable income through retention and referrals.Learn how to: * Apply the #1 best retention strategy (hint: it's exclusive) * Catch customers before they leave you * Grow each customer's value (and have more power in the marketplace) * Implement the three-step customer retention formula * Use other people's events to get more referrals * Create your own Customer Multiplier System * Calculate the math and cost behind customer retention Discover the referral-getting, sales-increasing, battle-tested tactics designed to help you build a thriving business for the long-term.
No B.S. Guide to Powerful Presentations
The Ultimate No Holds Barred Plan to Sell Anything with Webinars, Online Media, Speeches, and Seminars
Häftad, Engelska, 2017
190 kr
Skickas inom 5-8 vardagar
Millionaire maker Dan S. Kennedy has joined with speaking and presentation expert Dustin Matthews to help business owners, private practice professionals, and professional marketers start making dollars and cents of their speaking and online media presence. Kennedy and Matthews show readers how to harness the power of their personalities to sell their businesses in person, at events, and via online outlets like webinars, video, and online seminars.
No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity
Häftad, Engelska, 2017
219 kr
Skickas inom 5-8 vardagar
No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
Häftad, Engelska, 2018
279 kr
Skickas inom 3-6 vardagar
No B.S. Marketing to the Affluent
No Holds Barred, Take No Prisoners, Guide to Getting Really Rich
Häftad, Engelska, 2019
219 kr
Skickas inom 5-8 vardagar
THE SCARY TRUTH: The middle-class consumer population—and their buying power—is massively shrinking. Customers are buying less and in fewer categories.THE SILVER LINING: It takes no more work to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations eager to pay premium prices in return for exceptional expertise, service, and experiences.In this new edition of No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is NOT a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrah’s Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry and many other fascinating and diverse true-life examples. You'll also discover how to:Use 10 surprising emotional buy triggers the affluent find irresistibleStop selling products and services and learn how selling aspirations and emotional fulfillment is more profitableUse Kennedy's Million-Dollar Marketing System. A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself useApply the magic language of “membership” to any business for the affluent... from pizza shops and medical practices to retail stores and pet hotels
207 kr
Skickas inom 5-8 vardagar
Social Media is Not MarketingSimply broadcasting a message to millions by social media accomplishes little for most businesses. Millionaire-maker Dan S. Kennedy and marketing strategist Kim Walsh Phillips are here to tell it like it is: If you’re not focusing on converting social media traffic into sales, you might as well set your money on fire.Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct response strategies you must employ with every social media campaign so you can stop accepting non-monetizable “likes” and “shares” as a return on your time. You’ll learn:6 direct-response principles that must be applied to social media marketingThe most powerful marketing tactic (per Google)How to get riches with niches and become a magnet to your customersThe monetizing magic of crafting effective emailsThe #1 way to prevent wasted marketing dollars5 ways to grow your list for FREE (before spending a dime on advertising)Turn passive content into an active conversion toolCreate raving fans who introduce you to their networksTurn niches into riches, laser in on your perfect prospects and ignore the “tire kickers”Harness the biggest secret in social media—offlineDiscover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
252 kr
Skickas inom 3-6 vardagar
From Adventures in Business to Marriage and Divorce, My Unfinished Business, covers a wide array of topics in short autobiographical essay form.
Secrets of Peak Performers
(Wealth Creating Strategies from the World's Most Successful Entrepreneurs, 1)
Häftad, Engelska, 2009
219 kr
Skickas inom 3-6 vardagar
Secrets of Peak Performers Are you an entrepreneur working hard to grow your business, income, and influence? Or, are you like most entrepreneurs who are working hard, but not necessarily working smart? Secrets of Peak Performers shares critical WORK SMART strategies from successful entrepreneurs in over 25 industries. Included inside are personal and professional wealth creating insights that tackle important topics like sales & marketing, time management, innovation & change, managing and leading people, and much more. If you are truly committed to success, you will find yourself referencing this book time and time again.
Secrets Of Peak Performers II
Wealth Creating Strategies from the World's Most Successful Entrepreneurs
Häftad, Engelska, 2010
210 kr
Skickas inom 3-6 vardagar
Work smarter, not harder What does it mean to be a peak performer? How do you measure success? What business strategies will propel you into a new stratosphere? This collection of essays, from the best and the brightest entrepreneurs of our day, reveals industry tested secrets for peak performance success with you. Inside, you will find insights on everything from social media marketing to estate planning. Save yourself some time and energy.
Book The Business
How To Make BIG MONEY With Your Book Without Even Selling A Single Copy
Häftad, Engelska, 2013
253 kr
Skickas inom 3-6 vardagar
BOOK AUTHORSHIP for personal promotion, to create powerful ‘lead generation magnets' for use in advertising, for securing favorable media attention and publicity, to promote a cause or philosophy, for fun or fame or fortune ...is the most proven, most powerful activity a person can take!Casting yourself in the role of a published author can foster authority, credibility, believability and even celebrity like nothing else. Being introduced as a book author (not a salesman) and introducing yourself with a book (not a brochure) creates interest in place of resistance. The position of expert advisor is more easily commandeered by the book author than by anyone else. These are just a few of many good reasons to learn how to become a published author and how to use that status and your book to accomplish your particular goals - exactly the information roads traveled with you here by Adam Witty and Dan Kennedy. Together, they probably have more experience as published authors and with assisting entrepreneurs and business professionals in becoming published authors and promoting themselves, their businesses or their causes with books than anyone else on the planet! Their impressive credits are on pages 179-181.Inside these pages, you'll discover nine exciting, different ways to make money and advance your career, business or cause by being the author of a book.If you know you have a book or books inside you, here you will learn not only how to get that message and those ideas into the right book and get it published, but more importantly how to leverage that book for all it's worth. If, on the other hand, you question what you have to contribute to a book and find the idea of writing one daunting, this book will replace your doubts and questions with practical advice and motivation.Whether you want to make it to the bestseller lists or just sell a lot more of your goods or services more easily with profound competitive advantage, this book is for you! INSIDE: • WHY a book is better than any other marketing tool • HOW to build authority and expert status with a book • Your book as The Ultimate Lead Generation Tool • Your book as The Ultimate Referral Generation Tool • Use your book to get interesting and profitable Speaking Engagements • Your book as the key to the vault of Free Publicity * A Proven Plan for Being a Published Author, Fast
Speak To Sell
Persuade, Influence, And Establish Authority & Promote Your Products, Services, Practice, Business, or Cause
Häftad, Engelska, 2016
301 kr
Skickas inom 3-6 vardagar
Master The Art of Public Speaking For ProfitPublic speaking has been around for centuries, and today, motivational speaking is as popular as ever. And, like a motivational speaker, you can also inspire an audience—to open their wallets and give you money!In Speak to Sell, marketing wizard Dan Kennedy shares his secrets, so, whether you are speaking to promote any local business, to book appointments for a professional practice, or sell info-resources or other products at the back of the room...to an audience of 10 or 10,000...you can incite a stampede of response. When you step on the stage, you must intend to turn each and every audience member into a customer. They shouldn’t even have a choice in the matter, and failure is not an option. No matter the audience, Dan shows precisely how to do just that.This book will transform your approach to speaking, and by utilizing the valuable techniques presented within, your authority, celebrity, and most importantly, profits, will skyrocket. Inside, you’ll discover how to:sell one-to-many and multiply your earningsboost your authority and celebritycraft memorable and persuasive speeches that get resultscontrol the speaking environment to ensure successmaster the “Top Four Success Factors” of prosperous speakersmake big money by speaking-to-sellLearn from serial entrepreneur Dan Kennedy, and turn ordinary speaking engagements into moneymaking machines!
239 kr
Skickas inom 3-6 vardagar
Secrets of Peak Performers Are you an entrepreneur working hard to grow your business, income, and influence? Or, are you like most entrepreneurs who are working hard, but not necessarily working smart? Secrets of Peak Performers shares critical WORK SMART strategies from successful entrepreneurs in over 25 industries. Included inside are personal and professional wealth creating insights that tackle important topics like sales & marketing, time management, innovation & change, managing and leading people, and much more. If you are truly committed to success, you will find yourself referencing this book time and time again.
298 kr
Skickas inom 5-8 vardagar
The ultimate Dan Kennedy collection.Millionaire-maker Dan S. Kennedy has told it like it is for over 30 years: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Now, this ultimate collection of Kennedy's best sales and marketing wisdom from 12 of his best selling titles, showcases the top content from the legendary millionaire maker himself.Kennedy teaches business owners the customer-getting, sales-boosting, classic marketing strategies you need so you can stop accepting non-monetizable "likes" and "shares" and start making the marketing moves that really count. Inside, you will learn:The most powerful marketing tactics no matter what business you're inHow to get riches with niches and become a magnet to your customersThe monetizing magic of crafting effective communicationThe #1 way to prevent wasted marketing dollars5 ways to grow your list for FREE (before spending a dime on advertising)How to turn passive content into an active conversion toolCreate raving fans who introduce you to their networksDiscover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.
219 kr
Skickas inom 5-8 vardagar
Crush Convention, Command Respect, and Conquer Your Rivals on Your Road to Success Rules-breakers and mavericks, rejoice! Your definitive guide to business success has arrived, ready to shatter the chains of mediocrity. Embark on an audacious journey that will challenge everything you thought you knew about business.Using Dan S. Kennedy’s no-nonsense methods, this revised edition of his best-selling book, “No B.S. Guide to Succeeding In Business by Breaking All the Rules” brings his tried-and-true techniques into the modern day, ensuring you’re equipped to conquer the challenges of today’s business landscape. But make no mistake, this book is not for the faint of heart. If you’re comfortable with the status quo, it’s time to turn back now—this journey is reserved for those daring enough to break free from convention.Welcome to your no B.S. guide– your personal blueprint to unconventional success. Bid farewell to cookie-cutter marketing campaigns, “positive-thinking” motivators, and all preconceived notions of a successful entrepreneur. With Dan S. Kennedy and the esteemed experts at Entrepreneur as your advisors, you’ll uncover the secrets to transforming your business into a trailblazing powerhouse.Profit from disruption and crush the competition with the “No B.S. Guide to Succeeding in Business by Breaking All the Rules.” Your path to greatness is counting on it.
No B.S. Direct Marketing
The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits
Häftad, Engelska, 2024
219 kr
Skickas inom 5-8 vardagar
The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business. In this updated and revised edition of No B.S. Direct Marketing, Dan Kennedy, and his coauthors Darcy Juarez and Marty Fort, build on and re-affirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social and viral marketing media. Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.
No B.S. Time Management for Entrepreneurs
The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity
Häftad, Engelska, 2024
219 kr
Skickas inom 5-8 vardagar
Time Is Money and You Are Running Out of It!Dan S. Kennedy, joined by co-author Ben Glass, delivers a fresh take on preserving your most underappreciated and valuable asset, time! With new material addressing social media addiction and time consumption, you’ll learn to redefine the saying, "time is money".Learn how to:CALCULATE THE VALUE OF YOUR TIME—and put a meter on those consuming itSLAY TIME VAMPIRES—like Mr. Have-You-Got-A-Minute, Mr. Meeting, and all the other bloodsuckersKICK YOUR SOCIAL MEDIA ADDICTION—and combat time consumptionSTOP 'PRODUCTIVUS INTERRUPTUS'—master the 5 time-defense tacticsACHIEVE MAXIMUM PRODUCTIVITY with Psycho-CyberneticsTHE 8 NO B.S. TIME TRUTHS never to violate despite the conspiracy against themBecome successful beyond your wildest dreams—APPLY THE #1 MOST POWERFUL PERSONAL DISCIPLINETHE 10 TIME MANAGEMENT TECHNIQUES worth using. Only 10!FIRE YOURSELF! Replace yourself. Make MORE money from LESS time, and have MORE freedom to do BIG things!WARNING: This book is not for the faint of heart, fawningly polite, or desperate to be liked. This book is expressly for entrepreneurs and business owners who wear many hats—those who can't resist piling more responsibility onto his own shoulders, who have more great ideas than time and resources to take advantage of them, who run (not walk) through each day. Your time is incredibly valuable to you, and you are constantly "running out of it."
No B.S. Guide to Successful Marketing Automation
The Ultimate No Holds Barred Guide to Using Technology, Automation, and Artificial Intelligence in Marketing
Häftad, Engelska, 2024
219 kr
Skickas inom 5-8 vardagar
Automate or Die! Turn Your Marketing on Autopilot and Watch Your Business Grow.In No B.S. Guide to Successful Marketing Automation, renowned marketing experts Dan S. Kennedy and Parthiv Shah join forces to deliver straightforward, proven strategies for mastering marketing automation. This essential guide is your blueprint to leveraging cutting-edge technology and AI to elevate your marketing game.Discover How To:Meet your customers at the digital doorway with a funnel that actually works.Harness AI to supercharge your research and copywriting.Choose the right CRM to sell more and keep your customers coming back.Unlock more profits and scale your business effortlessly with automation.Effortless Marketing: Learn how software and technology empower your marketing efforts to operate autonomously.Expand Your Reach: Use campaign automation to grow your audience and boost revenue.Unlock the Power of AI: See how AI can revolutionize your business and fuel remarkable growth.Take the guesswork out of marketing and put your business on the fast track to success with No B.S. Guide to Successful Marketing Automation.
219 kr
Skickas inom 5-8 vardagar
Join Dan Kennedy and David Melrose for a no-nonsense dive into building businesses that SELL BIG.In this brand new addition to the No B.S. series, you'll learn how to build a business that you can sell for maximum wealth. Every business owner dreams of pursuing a successful, top-dollar exit that'll get them a 7- to 8- figure payday, but few ever achieve it. Those who do manage to sell their business are often bogged down by ruthless investment firms, BS valuation formulas, or their own poor business practices and systems. These stop business owners from getting the maximum amount of wealth that they can from their businesses. DON'T BE ONE OF THEM!Luckily, business experts and sellers themselves, Dan Kennedy and David Melrose have the antidote. You'll discover: Who the potential buyers are for your business and how to tap into a whole new market primed to buyHow to set up a business that is BUILT TO SELL, with your future exit strategy always in mindHow to sell "Blue Sky" and ditch the traditional valuation formula to achieve the biggest payday possibleWays to negotiate with potential buyers and survive the "Deal-Killers"How to live life and set yourself up for success after the salePlus, real interviews with company owners who successfully sold their companies to achieve top-dollar exitsIf you own or are even thinking about starting a business and want to achieve real wealth, then you can't afford not to read this book!
Sell Less, Earn More
Double Your Income in 90 Days with People You Already Know
Häftad, Engelska, 2025
229 kr
Skickas inom 5-8 vardagar
Never sell to a stranger again, and double your income in ninety days… by simply serving people you already know.Are you tired of cold calls and the constant pressure of chasing new leads? In Sell Less, Earn More discover a revolutionary approach to sales that transforms how you do business. Instead of transactional encounters with strangers, learn how to double your income by deepening relationships with people you already know.This book is your cure for the common cold call. Imagine never having to pitch to a stranger again. Instead, what if you could naturally attract more business and boost your income by focusing on genuine connections with your existing network?Key Takeaways:Intuitive Approach: Replace stressful cold calls with nurturing existing relationships.Effortless Growth: Learn how serving, not selling, leads to increased income and faster business growth.Authentic Connections: Stop being transactional and start creating meaningful relationships that benefit both parties.Time Efficiency: Make more money in less time by focusing on people you already know and trust.Say goodbye to the exhausting cycle of selling to strangers. Embrace a new way of doing business where serving your current network not only feels better but also pays off significantly. Transform your sales strategy and watch your income soar in just ninety days with Sell Less, Earn More.
No B.S. Guide to Making Them Believe
How John R. Brinkley Used His 21 Lost Marketing Secrets to Build a Notorious Medical Empire and Make Millions
Häftad, Engelska, 2025
296 kr
Skickas inom 3-6 vardagar
DR. JOHN BRINKLEY was, at one time, the wealthiest doctor of his time, undeniably the most Barnum-esque promoter in medicine in his time, vilified and prosecuted as a quack, praised as saint by the amazing number of men who flocked to him for his 'fountain of youth'---and by their wives.In this second edition of the book, delve into his TWENTY-ONE MARKETING PRINCIPLES, which offer a blueprint for bold advertising, marketing, promotion, and personal promotion strategies that can transform any business into a profitable venture.IF YOU DESIRE TO MAKE YOURSELF OR YOUR BUSINESS RENOWNED AND MAGNETICALLY ATTRACTIVE, whether locally or globally, this in-depth exploration of the Lost Secrets behind Brinkley's success is a must-read!EXPLORE:Strategies for establishing Maximum AUTHORITY, ensuring that your offerings are sought after and embraced without hesitation.The crucial elements of CLARITY necessary for marketing success, often overlooked by businesses.An essential question that, once answered, can significantly enhance the effectiveness of your advertising efforts, setting you apart from competitors.The 3-Step Brinkley Blueprint for leveraging media effectively, avoiding the common pitfalls that befall many business owners.A revolutionary shift in your sales approach that can lead to easier conversions—why the sale delayed can be the sale more easily made!The Brinkley Prescription for achieving virtually unlimited PRICE ELASTICITY, along with the ultimate response to any price objection.The key to earning ADMIRATION, a powerful tool for attracting customers who are eager to engage with your business.INCLUDES:TRANSCRIPT of a Brinkley Radio BroadcastARCHIVE EXAMPLES of Dr. Brinkley's sales literature and advertising copy.PROFITABLE LESSONS FROM Napoleon Hill, Donald Trump, Martha Stewart, Dr. Atkins, Zig Ziglar, Dave Thomas (Wendy’s), and Avatar.
No B.S. Marketing to the Affluent
No Holds Barred, Take No Prisoners, Guide to Getting Really Rich
Häftad, Engelska, 2025
211 kr
Skickas inom 5-8 vardagar
Millionaire maker Dan S. Kennedy and Martin J. Fischer reveal the unsettling truth: the middle-class consumer population—and their buying power—is rapidly diminishing, leading to reduced spending.However, amidst this challenging landscape lies a compelling opportunity. Kennedy and Fischer unveil that it takes no more effort to attract customers from the explosively growing Mass-Affluent, Affluent, and Ultra-Affluent populations, who are willing to pay premium prices for exceptional expertise, service, and experiences.In this updated 4th edition, Kennedy and Fischer provide a comprehensive guide on how to reposition your business, practice, or sales career to appeal to these affluent customers, for whom price is not a determining factor. Discover how to:Use 10 surprising emotional buy triggers the affluent find irresistibleStop selling products and services and learn how selling aspirations and emotional fulfillment is more profitableUse Kennedy's Million-Dollar Marketing System. A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself useApply the magic language of “membership” to any business for the affluent... from pizza shops and medical practices to retail stores and pet hotelsDrawing on practical strategies used by industry giants such as The Ritz-Carlton, Disney, Harrah’s Entertainment, and Starbucks, Kennedy and Fischer demonstrate how to sell to those who will always be spending.
253 kr
Skickas inom 3-6 vardagar
Uncover the secrets of properly purposed advertisingHow often have you spent your money on an ad only for it to fall at, bringing only a fraction of the results that you dreamed? Unfortunately, this happens far too often. But what's to blame—company leadership, the format for the ad, the product itself? With Why Advertising Fails, renowned marketer Dan Kennedy answers these questions and more, so you can understand why your advertising dollars are being thrown into a bottomless pit—and what to do to fix it. The key is properly purposed advertising that follows a consistent, measurable plan. And here's the kicker: there's no need to reinvent the wheel. By deploying evergreen content, you can obtain consistent results without wasting energy on brand-new campaigns. Featuring guest chapters from some of the world's leading marketers, you'll learn what you're getting wrong with your copywriting and messaging, why your campaigns need a Big Idea, and how to build a list of raving fans to systematize your advertising. It's not too late to turn your advertising around and start generating revenue—your business depends on it!