David Bartlett – författare

Making Your Point provides the secrets of sharper, better, and more influential speaking and writing tips from leading strategic communications expert David Bartlett.We all need to speak, write and communicate more effectively. Dave Bartlett shares his decades of experience as a strategic communications consultant in an accessible, easy to apply guide to help anybody--students, business people, public speakers, or politicians--improve their speaking and presenting skills. The tricks are as old as Aristotle and as new as The Daily Show: know how to appeal to each specific audience through research and thoughtful planning, and then use appropriate content and style. Bartlett''s advice is common sense backed by dozens of real-world examples.Learn:-How to devise a simple strategic goal for every interview, meeting, or speech-How to give your audience your message, but in the way they will be the most receptive to-How to make messages positive, concrete, and empathetic-How to use blogs, podcasts and YouTube to promote your message-How to reach your audience one person at a time

Making Your Point provides the secrets of sharper, better, and more influential speaking and writing tips from leading strategic communications expert David Bartlett.We all need to speak, write and communicate more effectively. Dave Bartlett shares his decades of experience as a communications strategist in an accessible, easy-to-apply guide to help anybody—students, business people, public speakers, or politicians—improve their speaking and presenting skills. The tricks are as old as Aristotle and as new as The Daily Show: Know how to appeal to each specific audience through research and thoughtful planning, and then use appropriate content and style to deliver a memorable message. Bartlett''s advice is common sense backed by dozens of real-world examples.Learn:-How to devise a simple strategic goal for every interview, meeting, or speech-How to deliver your message in a way that will appeal to your audience-How to make your messages positive, concrete, and empathetic-How to use blogs, podcasts, and Web sites like YouTube to promote your message-How to reach even the largest audiences one person at a time

A collection of life experiences, anecdotes and suggestions from an experienced GP and GP trainer focusing on the emotional intelligence required to be a great GP.The Art of General Practice is a short text written by an experienced GP and GP trainer. It is a book which will help focus the mind of the reader (GPs of all descriptions: young GPs, returners to general practice and even jaded GPs) on what it means to be a GP. Too often general practice focuses on guidelines, ever-changing targets, incentives or the academic side of medicine and the art and craft of being a GP is forgotten.The book aims to redress the balance; it helps the reader refocus on the emotional intelligence needed to be a great GP. The book consists of a number of short chapters so the busy GP can dip in and out of it as time allows – each chapter helps the reader re-centre on the core skills and techniques needed to be a great GP, and the benefits these skills will bring to both GPs and patients alike.There is almost no medicine in this book; it is a book of life experiences, anecdotes and suggestions – all aimed to help you survive the increasing pressures of general practice and make your life as a GP more interesting and less stressful.