David Cromwell – författare
415 kr
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Evaluation of health care is necessary if we are to understand the organisation of health services and to determine how health care interventions should be delivered. The second edition of this fully revised public health text introduces the various types of health care evaluations, and explores the ways in which scientifically robust studies can be used to assess health care interventions, with a focus on measuring their impact on patient outcomes.Throughout this book, the concepts and methods of evaluating health care interventions are considered in terms of four key dimensions: effectiveness, efficiency, humanity and equity. In order to fully equip the public health practitioner or student, this book:• Considers a broad range of evaluation methods including cross-sectional studies, quasi-experimental designs and qualitative methods• Gives an updated account of current theory, research and practice in the field• Features activities to help readers apply its content to their own practice Health Care Evaluation, 2nd edition is an essential textbook that outlines evaluation methods in an accessible way for public health students, public health practitioners and policy makers.Understanding Public Health is an innovative series published by Open University Press in collaboration with the London School of Hygiene & Tropical Medicine, where it is used as a key learning resource for postgraduate programmes. It provides self-directed learning covering the major issues in public health affecting low, middle and high income countries."In ageing societies and developing country populations at risk of long term conditions, the impact of new health care interventions on health and wellbeing require robust evaluation. Tsang, Cromwell and colleagues set out a comprehensive framework for a breadth of simple evaluations, carefully laid out with thoughtful vignettes for readers to address and informative reference material. A book for experienced and fledgling evaluators to access, maximising the chances of decisions around innovations being based on sound science."Professor Charles Wolfe, Professor of Public Health, Guy’s & St Thomas’ NHS Foundation Trust, UK"Evaluation is an essential tool to support health services respond to ever more complex demands from an ageing population. This volume is strongly recommended as it provides outstanding guidance combining authority with clarity and ease of use."Ray Fitzpatrick, Professor of Public Health and Primary Care, University of Oxford, UK
282 kr
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145 kr
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115 kr
Läs direkt efter köp
115 kr
Läs direkt efter köp
Do you trust the liberal media? While the tabloid and right-wing press - the Sun, The Times, the Mail and the Express - are constantly criticised for dangerous bias, outlets like the BBC and the Guardian are trusted by their readers to report in the interests of the public. However, the reality is that all corporate media is systematically filtered by the powerful interests that own, manage and fund it.
Propaganda Blitz shows that the corporate media does not just ''spin'' the news - it fundamentally distorts everything it touches, hiding the real issues from public view, and often completely reversing the truth. This book uncovers a storm of top-down campaigns behind war reporting from Iraq, Syria and Palestine, as well as the destruction of the credibility of figures on the left, including Jeremy Corbyn and Hugo Chavez.
Exposing propagandists at the top levels of the BBC, as well as their reporting on the Scottish independence referendum, the dismantling of the NHS and looming climate chaos, Propaganda Blitz explains the real meaning of ''objective'' journalism, exposes the fake news about ''fake news'' and outlines a model for anti-business media activism.