David F. Midgley – författare
Visar alla böcker från författaren David F. Midgley. Handla med fri frakt och snabb leverans.
4 produkter
Innovation and New Product Marketing (RLE Marketing)
Inbunden, 2014
2588 kr
Lägg i varukorg
This volume formulates and presents a general theory of innovative behaviour which is applicable to diverse market situations. Having provided some support for the theory, the author demonstrates how it can be usefully applied by indicating which management techniques are relevant to new product …
Innovation and New Product Marketing (RLE Marketing)
Häftad, 2015
817 kr
Lägg i varukorg
This volume formulates and presents a general theory of innovative behaviour which is applicable to diverse market situations. Having provided some support for the theory, the author demonstrates how it can be usefully applied by indicating which management techniques are relevant to new product …
Innovation and New Product Marketing (RLE Marketing)
E-bok, 2014
963 kr
Lägg i varukorg
This volume formulates and presents a general theory of innovative behaviour which is applicable to diverse market situations. Having provided some support for the theory, the author demonstrates how it can be usefully applied by indicating which management techniques are relevant to new product …
Innovation and New Product Marketing (RLE Marketing)
E-bok, 2014
963 kr
Lägg i varukorg
This volume formulates and presents a general theory of innovative behaviour which is applicable to diverse market situations. Having provided some support for the theory, the author demonstrates how it can be usefully applied by indicating which management techniques are relevant to new product …
