David L. Anderson – författare

The Eisenhower Administration developed and implemented policies in Southeast Asia that contributed directly to the massive American military involvement in Vietnam in the decade after Dwight Eisenhower left office. Working with the most recently declassified government records on U.S. policy in Vietnam in the 1950s, David L. Anderson asserts that the Eisenhower Administration was less successful in Vietnam than the revisionists suggests.Trapped By Success is the first systematic study of the entire eight years of the Eisenhower Administration's efforts to build a nation in South Vietnam in order to protect U.S. global interests. Proclaiming success, where, in fact, failure abounded, the Eisenhower Administration trapped itself and its successors into a commitment to the survival of its own frail creation in Indochina. The book is a chronicle of clandestine plots, bureaucratic fights, cultural and strategic mistakes, and missed opportunities. Anderson examines the politicla environments in Saigon and Washington that contributed to the deepening of American involvement.Contrary to other studies that highlight Eisenhower's restraint in preventing French collapse in Indochina in 1954,Trapped By Success shows how the administration publicly applauded South Veitnam's survival and growing stability, while it was actually producing an almost totally dependent regime that would ultimately consume billions of American dollars and thousands of American lives.

Combining biography with foreign-policy analysis, David L. Anderson provides a fresh interpretation of Sino-American relations in the nineteenth century. The book focuses on the eight Americans who occupied the chief U.S. diplomatic post in China from 1861 to 1898 and personally shaped American policy toward China in the forty years before Secretary of State John Hay's Open Door Notes. Their policies, as Anderson explains, were as varied as the eight individuals, and yet at the same time were characteristically American—expressing both idealistic altruism and imperialistic self-interest. Ultimately, John Hay merged the altruism and the self-interest in the Open Door Notes of 1899 and 1900, which influenced much of America's twentieth-century conduct in Asia. Anderson reemphasizes Hay's role in bridging the differences that have plagued U.S. policy in China.

The Vietnam War endured for thirty years, cost billions of dollars, and resulted in thousands of Vietnamese, French, and American deaths. Massive American military intervention in Vietnam embroiled America in protests, placed enormous strains on the western alliance, and altered U.S. relations with the Soviet Union and China. David L. Anderson's concise overview critiques U.S. errors in magnifying the strategic importance of South-east Asia in the Cold War and in underestimating the strength of the Vietnamese communist movement.

The Vietnam War endured for thirty years, cost billions of dollars, and resulted in thousands of Vietnamese, French, and American deaths. Massive American military intervention in Vietnam embroiled America in protests, placed enormous strains on the western alliance, and altered U.S. relations with the Soviet Union and China. David L. Anderson's concise overview critiques U.S. errors in magnifying the strategic importance of South-east Asia in the Cold War and in underestimating the strength of the Vietnamese communist movement.

Harry Truman's administration began searching for an American response to the clash in Indochina between French colonialism and Vietminh communism in 1945. 30 years and five administrations later, Gerald Ford and his aides tried unsuccessfully to solicit additional aid for South Vietnam from a reluctant Congress. For Truman, Ford and every American leader in between, the dilemma in Vietnam hung ominously over the presidency. In ""Shadow on the White House"", seven historians examine how the leadership of six presidents and an issue that grew into a difficult and often unpopular war shaped each other. Focusing on the personalities, politics, priorities and actions of the presidents as they confronted Vietnam, the authors consider the expansion of presidential power in foreign-policy formulation since World War II. In their analyses, they chronicle the history of executive leadership as it related to Vietnam, assess the presidential prerogatives and motives on war and peace issues, and clarify the interconnection between the modern presidency and the nation's frustrating and humiliating failure in Southeast Asia. Although other histories have been written about the Vietnam experience, this book is a systematic and comparative survey on presidential leadership as it relates to the war issue. It is organised by presidential administrations, giving a detailed examination of each president's decisions and policies. Based on the most recently opened archival sources, the essays provide a framework on which to hang the events of the war.

The My Lai massacre of March 16, 1968, and the subsequent court martial of Lt. William Calley have provided a volatile focus for debate about the Vietnam War. This volume contains contributions convened to memorialize the tragedy and the authors address many of the questions still surrounding it.

The My Lai massacre of March 16, 1968, and the court martial of Lt. William Calley a year and a half later are among the bleakest episodes in American history and continue to provide a volatile focus for debates about the Vietnam War. Other books have exposed the facts surrounding the incident; ""Facing My Lai"" now examines its haunting legacy through an exchange of contemporary viewpoints. This powerful book presents a stellar gathering of writers, including journalists Seymour Hersh and David Halberstam, novelist Tim O'Brien, historian Stephen E. Ambrose, psychiatrist Robert Jay Lifton, military prosecutor William Eckhardt, and the two true heroes in the My Lai story - Hugh Thompson and the late Ron Ridenhour. As these authors show, the US is still trying to come to grips with its bitter experience in Vietnam. A grim window into the darker side of American history, ""Facing My Lai"" reminds us of humanity's baffling capacity for atrocity within the crucible of war as well as its urgent need for healing in the face of such violence.

More than three decades after the withdrawal of American troops from Southeast Asia, the Vietnam War still resonates in political and cultural discourse and still motivates vibrant historical inquiry. The eminent scholars featured in The War That Never Ends present the newest perspectives on the war in Vietnam, from the homefront to Ho Chi Minh City, from the government halls to the hotbeds of activist opposition. The seventeen essays compiled by David L. Anderson and John Ernst examine Vietnamese as well as American experiences of the grueling conflict, breaking new ground on questions relating to gender, religion, ideology, media, and public opinion. The War That Never Ends sheds new light on the evolving historical meanings of the Vietnam War, its enduring influence on current matters of global significance, and its potential to influence American foreign policy, in times of peace and war.

The Vietnam War was an immense national tragedy that played itself out in the individual experiences of millions of Americans. The conflict tested and tormented the country collectively and individually in ways few historical events have. The Human Tradition in the Vietnam Era provides window into some of those personal journeys through that troubled time. The poor and the powerful, male and female, hawk and dove, civilian and military, are all here. This rich collection of original biographical essays provides contemporary readers with a sense of what it was like to be an American in the 1960s and early 1970s, while also helping them gain an understanding of some of the broader issues of the era. The diverse biographies included in this book put a human face on the tensions and travails of the Vietnam Era. Students will gain a better understanding of how individuals looked at and lived through this contro-versial conflict in American history.

When he took office in 1969, the term that Richard Nixon embraced to describe his plan for ending the American war in Vietnam was “Vietnamization,” the process of withdrawing US troops and turning over responsibility for the war to the South Vietnamese government. The concept had far reaching implications, both for understanding Nixon’s actions and for shaping U.S. military thinking years after Washington’s failure to ensure the survival of its client state in South Vietnam. In this book, Vietnam War expert David L. Anderson explores the political and strategic implications and assesses its continuing, significant impact on American post-Vietnam foreign policy.

Marketing with Web 2.0: Social Networking and Viral Marketing introduces social media marketing to advanced college and first year MBA students. The primary focus is to supplement and enhance the current marketing and technology curricula by applying standard marketing theory to the new online space. The text is positioned to build upon students’ familiarity with basic marketing approaches and their first-hand experience with social networking and viral marketing websites. By following the chapter outlines of standard texts in marketing, the book reinforces the instructor’s commitment to these topic areas as reputable channels. The examples build upon student experiences by integrating student interest into the academic marketing framework.This text is directed toward individuals who want to incorporate new technologies into their marketing portfolio or are looking for new methods to reach the next generation audience. This material can also be applied in management courses exploring the impact of behavioral change and MIS courses focused upon implementing social networking technologies.

Entrepreneurship and Technology outlines the process of starting a business by applying the advantages of the WEB 2.0 environment. Using up-to-date case studies and examples, this book advocates a clear-eyed, directive approach to starting and running a business. In doing so, it incorporates social networking and viral marketing approaches.This text focuses on illustrating the ways technology can enhance and improve the entrepreneurial process. This includes a discussion of the impact technology can have upon entrepreneurship, the qualities of an entrepreneur, and the best way to assess the business idea. Each of the book’s ten chapters illuminates a specific aspect of the entrepreneurial process. The final chapter projects the impact of technology upon entrepreneurship in the future. Using this text as a guide, readers are given the tools to develop a complete and succinct technology-focused entrepreneurial business plan. The book can serve as the primary textbook in either Introductory Entrepreneurial Studies or New Technology Implementation courses. It can serve as a supplemental text to a traditional Management course by adding an entrepreneurial framework.

-- Gary R. Hess, Bowling Green State University