Derek Brazell – författare

The commissioning process can be a confusing maze for the commercial illustrator just starting out – so let Getting Illustration Clients be your beacon for success. Written by the duo that brought you Becoming a Successful Illustrator, here Jo Davies and Derek Brazell demystify the commissioning process for commercial illustration, from the point of the view of those hiring and briefing freelance illustrators: the art editors, the designers, the agents and more. With insider tips that will make your work garner attention and satisfy the needs of the brief, each section is beautifully illustrated with full-colour examples of projects typical to main areas of practice from around the globe. Organised with key action points and summaries, as well as case studies from commissioning professionals for Harper Collins, VMLR&Y Wooga Games, and many more. Supporting exercises support Jo and Derek’s guidance, to be used off the shelf by students, graduates and early-career professionals working independently. For the practicing illustrator, who want to see the commissioning process from ‘the other side’, you will always have to hand expert advice on what clients want, how commissioning works and how to get your work noticed. For lecturers in illustration, this is your go-to recommend for recent graduates looking for advice on the working world of commercial illustration.

Get ready to enter the working world of illustration with this freshly updated second edition of Brazell and Davies’s Becoming a Successful Illustrator. This edition features even more ‘Spotlight on…’ sections, with advice from practicing illustrators as well as the people that commission them. You can enjoy added coverage in fields such as moving image, character illustration and social media. There are also new exercises to get you started planning and building your business, and over 200 inspirational examples of artwork, most of which are new to this edition. You can expect practical tips on how to seek work, how to market yourself and how to run your illustration business in an enterprising way, with advice that will prove useful long after your first commission. Building on the resources of the first edition, this continues to be the must-have guide to practicing professionally as an illustrator.Featured illustrators include:Millie MarottaMark UlriksenNatsko SekiEllen Weinstein Stephen Collins ... and many moreFeatured topics include:Finding clientsAgency representationFields of workFinancial and legal requirementsSkills in art and designSelf-promotionShowing workManaging your business