Derek Sivers – författare

Every creator has the same problems with marketing.

Derek Sivers was a professional musician before he started a music distribution company that helped 150,000 musicians sell their music to over four million people. So after years of living the problems, he was able to learn the solutions.

"Your Music and People" shares a successful philosophy of getting your work to the world by being creative, considerate, resourceful, and connected.

It''s not just for musicians.

Though it uses music as the example, it is meant for any creator trying to reach people. Early readers called it one of the best books ever written on business marketing.

Example points include:

The first 10,000 early buyers of "Your Music and People" have posted hundreds of 5-star reviews at sive.rs/m - but it is now being released to a wider audience.

Useful wisdom. Simple profound mental models to guide your decisions.

Overwhelmed? If you feel anything less than "hell yeah!" about something, say no. We say yes too often. By saying no to almost everything, you leave space and time in your life to throw yourself completely into the few things that matter most.

After Derek Sivers'' "hell yeah or no" rule was adopted by podcasters, bloggers, and investors, he compiled related ideas into this useful, profound, and surprising book around the themes of what''s worth doing, fixing faulty thinking, and making things happen.

Examples:

The first 15,000 early buyers of ''Hell Yeah or No'' have posted hundreds of 5-star reviews at sive.rs/n - but it is now being released to a wider audience.

Not quite non-fiction, not quite self-help. It''s a work of art about conflicting philosophies.

Many books believe they know how you should live. But each book disagrees with the next. In "How to Live", each chapter believes it knows how you should live. And each chapter disagrees with the next.

One chapter makes a compelling argument for why you should be completely independent, keeping all options open. The next chapter argues why you should commit to one career, one place, and one person.

One chapter persuades you to be fully present, and experience each moment. The next, to delay gratification and invest for the future.

Which one is right? Which does the author believe? All of them. It''s a philosophy of conflicting philosophies.

A very unique and thought-provoking book. Meant for reflection as much as instruction.

113 incredibly succinct pages of profound insights. No philosophers are quoted. No -isms are named. Only actionable directives. The end result feels more like poetry than prose.

You started a business. But why?

Entrepreneurs often lose sight of what matters. Are you helping people? Are they happy? Are you happy? Are you profitable? Isn''t that enough?

Derek Sivers accidentally started a business by helping musicians sell their music. It became the largest online seller of independent music with over 150,000 musicians and $100M in sales. After ten years, he sold the company for $22 million and gave all the money to charity.

In "Anything You Want" he shares 40 powerful lessons, in a book you can read in about an hour. Points include:

The book''s most memorable stories are from his horrible mistakes, like why saving ten minutes cost him $3.3 million dollars, and how he was attacked by Steve Jobs.

"Anything You Want" was first published by Seth Godin in 2011, then by Penguin/Portfolio in 2015. This third edition for 2022 was improved with eight new chapters.

Its surprisingly humanist approach to business, focusing on generosity and happiness more than profits, has helped thousands of entrepreneurs to re-focus on what matters and find their own path to success.