Dion Hinchcliffe – författare

Web 2.0 is more pervasive than ever, with business analysts and technologists struggling to comprehend the opportunity it represents. So what exactly is Web 2.0 -- a marketing term or technical reality? This fascinating book finally puts substance behind the phenomenon by identifying the core patterns of Web 2.0, and by introducing an abstract model and reference architecture to help you take advantage of them.In Web 2.0 Architectures, authors Duane Nickull, Dion Hinchcliffe, and James Governor -- who have 40 years of combined experience with technical specifications and industry trends -- examine what makes successful Web 2.0 services such as Google AdSense, Flickr, BitTorrent, MySpace, Facebook, and Wikipedia work. The result is a base of knowledge that developers, business people, futurists, and entrepreneurs can understand and use as a source of ideas and inspiration. This book reveals:

A Web 2.0 model: How the classic Client-Server model evolved into a more detailed Web 2.0 model.Web 2.0 reference architecture: A generic component view of basic Web 2.0 patterns that can be repurposed for other commercial ventures.Specific Web 2.0 patterns: How service oriented architecture (SOA), Software as a Service (SaaS), participation-collaboration, mashups, rich user experience, collaborative tagging systems (Folksonomy), and more can be used in your business.

If you want to understand what makes Web 2.0 tick, and how it will enhance your business, Web 2.0 Architectures takes you right to the core.

Web 2.0 is more pervasive than ever, with business analysts and technologists struggling to comprehend the opportunity it represents. So what exactly is Web 2.0 -- a marketing term or technical reality? This fascinating book finally puts substance behind the phenomenon by identifying the core patterns of Web 2.0, and by introducing an abstract model and reference architecture to help you take advantage of them.In Web 2.0 Architectures, authors Duane Nickull, Dion Hinchcliffe, and James Governor -- who have 40 years of combined experience with technical specifications and industry trends -- examine what makes successful Web 2.0 services such as Google AdSense, Flickr, BitTorrent, MySpace, Facebook, and Wikipedia work. The result is a base of knowledge that developers, business people, futurists, and entrepreneurs can understand and use as a source of ideas and inspiration. This book reveals:

A Web 2.0 model: How the classic Client-Server model evolved into a more detailed Web 2.0 model.Web 2.0 reference architecture: A generic component view of basic Web 2.0 patterns that can be repurposed for other commercial ventures.Specific Web 2.0 patterns: How service oriented architecture (SOA), Software as a Service (SaaS), participation-collaboration, mashups, rich user experience, collaborative tagging systems (Folksonomy), and more can be used in your business.

If you want to understand what makes Web 2.0 tick, and how it will enhance your business, Web 2.0 Architectures takes you right to the core.

From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business By Design clearly shows how to choose and implement a social business strategy and maximize its impact. Explains the mechanisms, applications, and advantages of a strategic array of social media topics, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and moreFeatures examples from high-profile companies such as SAP, Procter & Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM who have implemented social business strategiesDraws on the extensive research and expertise of the Dachis Group, which has helped numerous Fortune 500 clients plan, build, and activate effective social business solutionsContaining actionable, high-impact techniques that save time and the bottom line, Social Business By Design will transform any organization's strategy to ensure success and avoid disruption in a fast-moving world.

From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies. Social Business By Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business By Design clearly shows how to choose and implement a social business strategy and maximize its impact. Explains the mechanisms, applications, and advantages of a strategic array of social media topics, including social media marketing, social product development, crowdsourcing, social supply chains, social customer relationship management, and more Features examples from high-profile companies such as SAP, Procter & Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBM who have implemented social business strategies Draws on the extensive research and expertise of the Dachis Group, which has helped numerous Fortune 500 clients plan, build, and activate effective social business solutions

Containing actionable, high-impact techniques that save time and the bottom line, Social Business By Design will transform any organization''s strategy to ensure success and avoid disruption in a fast-moving world.