Dominika Maison – författare
Visar alla böcker från författaren Dominika Maison. Handla med fri frakt och snabb leverans.
8 produkter
Qualitative Marketing Research
Understanding Consumer Behaviour
E-bok, 2026
768 kr
Lägg i varukorg
This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer …
Qualitative Marketing Research
Understanding Consumer Behaviour
E-bok, 2026
768 kr
Lägg i varukorg
This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer …
Qualitative Marketing Research
Understanding Consumer Behaviour
Häftad, 2026
671 kr
Lägg i varukorg
This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer …
Qualitative Marketing Research
Understanding Consumer Behaviour
Inbunden, 2026
2600 kr
Lägg i varukorg
This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical applications in qualitative marketing research, positioning methodologies within the broader landscape of marketing strategy, managerial decision-making, and contemporary consumer …
Psychology of Financial Consumer Behavior
Inbunden, 2019
1597 kr
Lägg i varukorg
This book stresses the psychological perspective in explaining financial behavior. Traditionally, financial behaviors such as saving, spending, and investing have been explained using demographic and economic factors such as income and product pricing. The consequence of this way of thinking is …
Psychology of Financial Consumer Behavior
E-bok, 2019
1986 kr
Lägg i varukorg
This book stresses the psychological perspective in explaining financial behavior. Traditionally, financial behaviors such as saving, spending, and investing have been explained using demographic and economic factors such as income and product pricing. The consequence of this way of thinking is …
Qualitative Marketing Research
Understanding Consumer Behaviour
Inbunden, 2018
1502 kr
Tillfälligt slut
This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. …
Qualitative Marketing Research
Understanding Consumer Behaviour
Häftad, 2018
482 kr
Tillfälligt slut
This is a perfect guide to understanding the core principles of qualitative marketing research. It presents qualitative marketing research in the broader context of marketing and managerial decisions, consumer psychology and contemporary knowledge about unconscious and automatic processes. …