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Contemporary Issues in Digital Marketing
New Paradigms, Perspectives and Practices
Av Eldad Sotnick-Yogev, John Branch
Häftad, 2018
442 kr
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The theme of this book isdigital marketing. We now live in the digital age – indeed, there are more than3 billion people connected to the internet. For every 100 people on the planet,there are 96 mobile telephone subscriptions. And more and more of our everydayobjects – cuddly toys, cars, even …