Elena Baikaltseva – författare
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8 produkter
Media Relations Measurement
Determining the Value of PR to Your Company's Success
Av Ralf Leinemann, Elena Baikaltseva
Inbunden, 2004
1567 kr
Lägg i varukorg
Nowadays most managers seek a complete picture when it comes to return on investment and this applies to PR too. Despite this, and the developments in measurement tools for marketing and advertising, PR has lagged behind and different professionals have favoured different models. Ralf Leinemann and …
How to Manage a Successful Press Conference
Av Ralf Leinemann, Elena Baikaltseva
Häftad, 2006
1042 kr
Lägg i varukorg
Despite the ubiquity of new forms of communication technology, press conferences remain a vital way for companies to share news. One size or message does not fit all and the content showcased must be of interest to every member of the audience. This book highlights the importance of understanding …
Media Relations Measurement
Determining the Value of PR to Your Company's Success
Av Ralf Leinemann, Elena Baikaltseva
Häftad, 2018
847 kr
Lägg i varukorg
Nowadays most managers seek a complete picture when it comes to return on investment and this applies to PR too. Despite this, and the developments in measurement tools for marketing and advertising, PR has lagged behind and different professionals have favoured different models. Ralf Leinemann and …
How to Manage a Successful Press Conference
Av Ralf Leinemann, Elena Baikaltseva
Inbunden, 2017
3156 kr
Lägg i varukorg
Despite the ubiquity of new forms of communication technology, press conferences remain a vital way for companies to share news. One size or message does not fit all and the content showcased must be of interest to every member of the audience. This book highlights the importance of understanding …
Media Relations Measurement
Determining the Value of PR to Your Company''s Success
Av Elena Baikaltseva, Ralf Leinemann
E-bok, 2017
779 kr
Lägg i varukorg
Nowadays most managers seek a complete picture when it comes to return on investment and this applies to PR too. Despite this, and the developments in measurement tools for marketing and advertising, PR has lagged behind and different professionals have favoured different models. Ralf Leinemann and …
Media Relations Measurement
Determining the Value of PR to Your Company''s Success
Av Elena Baikaltseva, Ralf Leinemann
E-bok, 2017
803 kr
Lägg i varukorg
Nowadays most managers seek a complete picture when it comes to return on investment and this applies to PR too. Despite this, and the developments in measurement tools for marketing and advertising, PR has lagged behind and different professionals have favoured different models. Ralf Leinemann and …
How to Manage a Successful Press Conference
Av Elena Baikaltseva, Ralf Leinemann
E-bok, 2017
1195 kr
Lägg i varukorg
Despite the ubiquity of new forms of communication technology, press conferences remain a vital way for companies to share news. One size or message does not fit all and the content showcased must be of interest to every member of the audience. This book highlights the importance of understanding …
How to Manage a Successful Press Conference
Av Elena Baikaltseva, Ralf Leinemann
E-bok, 2017
1160 kr
Lägg i varukorg
Despite the ubiquity of new forms of communication technology, press conferences remain a vital way for companies to share news. One size or message does not fit all and the content showcased must be of interest to every member of the audience. This book highlights the importance of understanding …