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4 produkter
Metaphor and Persuasion in Strategic Communication
Sustainable Perspectives
Häftad, 2020
755 kr
Lägg i varukorg
This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for …
Metaphor and Persuasion in Strategic Communication
Sustainable Perspectives
Inbunden, 2018
2578 kr
Lägg i varukorg
This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for …
Metaphor and Persuasion in Strategic Communication
Sustainable Perspectives
E-bok, 2018
866 kr
Lägg i varukorg
This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for …
Metaphor and Persuasion in Strategic Communication
Sustainable Perspectives
E-bok, 2018
866 kr
Lägg i varukorg
This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse. The book’s theoretical and methodological grounding in metaphor allows for …