Felicity Cowie - Böcker
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2 produkter
2 produkter
Exposure
Insider secrets to make your business a go-to authority for journalists
Häftad, Engelska, 2022
187 kr
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** Business Book Awards 2023 Finalist **Have you ever seen a competitor get great headlines and thought, ‘Hey! Why wasn’t that us?’Get insider secrets to find out how to set your business apart and cut through the noise, using media coverageHow to prepare your business to become a go-to authority for journalists from day oneThe end-to-end process of getting media coverage, demystifiedHow to align media relations with your growth strategy and scale coverageIncluded: An invaluable media relations toolkit with actionable templates, scripts and cheat sheets for transformational resultsFELICITY COWIE is a media relations troubleshooter for some of the world’s leading organisations and former BBC News and Panorama journalist. She’s worked on 100,000 story pitches from both sides and now makes her insider secrets available to YOU..."A must-read for founders. This is truly a game-changing guide" Eileen Burbidge MBE
127 kr
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Getting media coverage helps you stand out as a business. But how come it always seems to be your competitor, not you, who gets the headlines?Former BBC journalist Felicity Cowie has the insider secrets you need to build great relationships with the media so that you become the go-to authority in your field. Discover how to set your business apart and secure outstanding coverage, consistently, in just 6 minutes!Felicity Cowie is a media relations coach who has helped some of the world’s leading organisations gain extensive news coverage. Having been pitched at least 100,000 story ideas as a journalist, she has an insider’s view on what breaks through and why.