Fiona Mclean – författare
Visar alla böcker från författaren Fiona Mclean. Handla med fri frakt och snabb leverans.
4 produkter
Marketing the Museum
Av Fiona Mclean
Inbunden, 1996
2600 kr
Lägg i varukorg
Marketing the Museum is the ideal guide to the ways in which museums can overcome the numerous hurdles on the route to truly achieving a marketing orientation.The history of the museum is one of shifting purposes and changing ideals and this volume asks if it is possible to define the 'product' …
Marketing the Museum
Av Fiona Mclean
Häftad, 1996
731 kr
Lägg i varukorg
Marketing the Museum is the ideal guide to the ways in which museums can overcome the numerous hurdles on the route to truly achieving a marketing orientation.The history of the museum is one of shifting purposes and changing ideals and this volume asks if it is possible to define the 'product' …
Marketing the Museum
Av Fiona Mclean
E-bok, 2012
838 kr
Lägg i varukorg
Marketing the Museum is the ideal guide to the ways in which museums can overcome the numerous hurdles on the route to truly achieving a marketing orientation. The history of the museum is one of shifting purposes and changing ideals and this volume asks if it is possible to define the ''product'' …
Marketing the Museum
Av Fiona Mclean
E-bok, 2012
838 kr
Lägg i varukorg
Marketing the Museum is the ideal guide to the ways in which museums can overcome the numerous hurdles on the route to truly achieving a marketing orientation. The history of the museum is one of shifting purposes and changing ideals and this volume asks if it is possible to define the ''product'' …