Fred A. Yamoah – författare

Ethics in the Modern Business Environment explores the evolving role of ethics in modern day’s dynamic business landscape and interconnected complexities. It covers a wide range of areas, from real-world high-profile scandals to the drivers behind sustainable efforts and the exceptional rise of artificial intelligence affecting organizations and their ethical practices.

This book critically examines the different types of ethical dilemmas shaping modern businesses. Through a practical lens, and by using real-life case studies and existing frameworks to address cross-industry challenges, the book enables entrepreneurs, policymakers, and leaders to find ways to deal with ethical complexities.

Thus, this book serves as a navigating tool for practitioners, business leaders, and future-preneurs, while it is also a practical study guide for academics and students to gain understanding about modern day ethics management. The forward-looking perspective of this book explores emerging trends, best and sustainable practices, and consumer sovereignty, while emphasizing the importance of cultural awareness, leadership, and integrity in building an ethical and sustainable future.

Ethics in the Modern Business Environment explores the evolving role of ethics in modern day’s dynamic business landscape and interconnected complexities. It covers a wide range of areas, from real-world high-profile scandals to the drivers behind sustainable efforts and the exceptional rise of artificial intelligence affecting organizations and their ethical practices.

This book critically examines the different types of ethical dilemmas shaping modern businesses. Through a practical lens, and by using real-life case studies and existing frameworks to address cross-industry challenges, the book enables entrepreneurs, policymakers, and leaders to find ways to deal with ethical complexities.

Thus, this book serves as a navigating tool for practitioners, business leaders, and future-preneurs, while it is also a practical study guide for academics and students to gain understanding about modern day ethics management. The forward-looking perspective of this book explores emerging trends, best and sustainable practices, and consumer sovereignty, while emphasizing the importance of cultural awareness, leadership, and integrity in building an ethical and sustainable future.

This book highlights the development of retail marketing in developing economies and presents this sector as a major area of growth and business opportunity. With a special focus on supermarket chains, the authors show that the advancement of technology and infrastructure means that there are now increased electronic capabilities for data collection, giving retailers more opportunities to pursue micro and macro-marketing strategies. The authors explain the evolution of this new era of marketing and the associated impact on all stakeholders, especially consumers. Taking the example of Ghana, which is considered a leader among African nations in the use of loyalty cards, the authors are able to set a benchmark for other emerging countries, especially those that are experiencing similar trends. The book is a valuable resource for students, researchers and foreign companies wishing to expand their knowledge of the marketing strategies employed by emerging economies in Sub-Saharan Africa.

Emerging economies, as actively changing societies, invoke questions about the future direction for national and global development as well as equitable economic growth. In this book, the Editors argue that understanding the corporate management ecosystem of emerging economies is key to business success in the globalized economy.

The book offers twenty-one case studies that cover examples of corporate management research and practice in both local and international companies, making this a valuable resource for students, academics and industry stakeholders.