Fritz Messere – författare

This survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.

Packed with practical advice, examples, and exercises designed to improve all aspects of on-air and online performance, this book covers everything students need to succeed in their announcing careers.Announcing for Broadcasting and the Internet, now in its second edition, is an update of the classic text Announcing. The hands-on guide to mastering the techniques and mechanics of broadcast announcing remains, updated to give readers the ability to produce their own portfolios of performance products and get started in their careers, whether in television, radio, podcasting, home voice-over production, or online. This book covers audio and video editing programs, new streaming media, and how to develop a powerful, consistent, and noteworthy speaking voice. New to this edition are:A discussion of the impact and growth of streaming services and the opportunities they present for independent producersThorough updates to technology and additional material on using software to fine tune podcast performancesExpanded instruction on setting up and working from home studios, including creating virtual sets for YouTube and using microphones to best effectA guide to using smartphones to create news storiesReflections on the AI revolution and how this might impact broadcast and Internet announcingAdditional online resources, including additional discussion questions, and links to video tutorials demonstrating latest developmentsAnnouncing for Broadcasting and the Internet is a key text for students undertaking courses in media performance skills for journalism, communication, or public relations.

Packed with practical advice, examples, and exercises designed to improve all aspects of on-air and online performance, this book covers everything students need to succeed in their announcing careers.Announcing for Broadcasting and the Internet, now in its second edition, is an update of the classic text Announcing. The hands-on guide to mastering the techniques and mechanics of broadcast announcing remains, updated to give readers the ability to produce their own portfolios of performance products and get started in their careers, whether in television, radio, podcasting, home voice-over production, or online. This book covers audio and video editing programs, new streaming media, and how to develop a powerful, consistent, and noteworthy speaking voice. New to this edition are:A discussion of the impact and growth of streaming services and the opportunities they present for independent producersThorough updates to technology and additional material on using software to fine tune podcast performancesExpanded instruction on setting up and working from home studios, including creating virtual sets for YouTube and using microphones to best effectA guide to using smartphones to create news storiesReflections on the AI revolution and how this might impact broadcast and Internet announcingAdditional online resources, including additional discussion questions, and links to video tutorials demonstrating latest developmentsAnnouncing for Broadcasting and the Internet is a key text for students undertaking courses in media performance skills for journalism, communication, or public relations.

Announcing for Broadcasting and the Internet is the standard text for traditional broadcasters and emerging pioneers. While many still pursue careers in traditional fields such as television and radio news announcing, broadcast performance has expanded to Internet radio, podcasting, home voice-over production, and performance on YouTube and other Internet video venues.This text is an update of the classic text Announcing. The practical guide to mastering the techniques and mechanics of broadcast announcing remains, updated to give readers the ability to produce their own portfolio of performance products and get started in the career they want. It covers audio and video editing programs, new streaming media, and how to develop a powerful, consistent, and noteworthy speaking voice.