Garth Sundem – författare

TUNE IN. TURN ON. GEEK OUT.Sorry, beautiful people. These days, from government to business to technology to Hollywood, geeks rule the world. Finally, here’s the book no self-respecting geek can live without–a guide jam-packed with 314.1516 short entries both useful and fun. Science, pop-culture trivia, paper airplanes, and pure geekish nostalgia coexist as happily in these pages as they do in their natural habitat of the geek brain.In short, dear geek, here you’ll find everything you need to achieve nirvana. And here, for you pathetic nongeeks, is the last chance to save yourselves: Love this book, live this book, and you too can join us in the experience of total world domination. • become a sudoku god• brew your own beer• build a laser beam• classify all living things• clone your pet• exorcise demons• find the world’s best corn mazes• grasp the theory of relativity• have sex on Second Life• injure a fish• join the Knights Templar• kick ass with sweet martial-arts moves• learn ludicrous emoticons• master the Ocarina of Time• pimp your cubicle• program a remote control• quote He-Man and Che Guevara• solve fiendish logic puzzles• touch Carl Sagan • unmask Linus Torvalds• visit Beaver Lick, Kentucky• win bar bets• write your name in ElvishJoin us or die, you will.Begun, the Geek Wars haveFrom the Trade Paperback edition.

Feed Your Brain   Tastier than a twizzler yet more protein-packed than a spinach smoothie, Brain Candy is guaranteed to entertain your brain—even as it reveals hundreds of secrets behind what’s driving that electric noodle inside your skull.    These delicious and nutritious pages are packed with bits of bite-sized goodness swiped from the bleeding edge of brain science (including the reason why reading these words is changing your hippocampus at this very moment!) Shelved alongside these succulent neurological nuggets are challenging puzzles and paradoxes, eye-opening perception tests and hacks, fiendish personality quizzes and genius testers, and a grab bag of recurring treats including Eye Hacks, Algebraic Eight Ball, iDread, Wild Kingdom, and Logic of Illogic.     Should you look between these covers and inhale the deliciously cherry-flavored scents of knowledge within, you will grow your grey matter while discovering:  • Why you should be writing bad poetry• The simple keys to brain training• What trust smells like  • The origins of human morality• Why expensive wine always tastes better• The truth about brain sweat • How your diet might be making you dumb• The secrets of game theory• Why economists hate psychology • The mental benefits of coffee and cigarettes • How to really spot a liar• Why you can’t make me eat pie• The benefits of daydreaming • Four simple secrets to persuasion• Why your barin’s fzzuy ligoc alowls you to raed this• How to brainwash friends and family• The science of body language• What pigeons know about art   …And much, much more.  From the Trade Paperback edition.

Blind Them…with SCIENCE! How much better would your life be if you had an army of Nobel Laureates, MacArthur ‘geniuses’ and National Medal of Science winners whispering tips in your ear about your body language, or how to resist that impulse purchase you’ll regret tomorrow, or when to sell your car—or even helping you trick your spouse into doing the dishes?  With this mighty little tome, you can have the next best thing--because Brain Trust is packed with bite-sized scientific wisdom on our everyday challenges, hand-delivered to you direct from the galaxy’s biggest brains.  Based entirely on interviews with an incredible lineup of luminaries from the fields of neuroscience, economics, anthropology, music, mathematics, and more, Brain Trust is full of cutting-edge science that’ll help you see the real world better—and smarter. Discover:    --what advanced math can teach you about getting all your chores done today --how creating a ‘future self’ can help you shop smarter at the grocery store--what prairie voles can teach us about love--how the science of happiness can help you trick lawyers into doing charity work --the components of gullibility, and how they can help you scam-proof yourself--the secrets to building your very own army of cyborg beetles --how memetic information can help you exploit altruism for good…or evil--why eating for eight hours can help you lose weight--the behavioral economics behind selling your junk for big bucks on eBay--how to get more plasure for less price…And much, much more.

Forget the IQ tests and tweak those parts of intelligence that matter most to real world success. Sure, having a high IQ is great. But surprisingly, science shows that mental abilities not captured in IQ tests can have the most impact in the real world—attributes like creativity, willpower, emotional intelligence, and intuition.  And yes—you can train those skills. In these pages, journalist Garth Sundem draws on interviews with psychology’s top experts and the latest research to show you how.  Beyond IQ is a new kind of braintraining guide, one packed with useful, engaging exercises scientifically shown to help you make the most of the brain you''ve got in the arena that matters most—life!" BEYOND IQ is filled with simple pen-and-paper exercises that will help you: --teach your mind to hear that "eureka" moment of insight--improve your problem-solving skills--use divergent thinking to boost your creativity--retrain your intuition to become more trustworthy--avoid the cognitive "blinkering" that too often comes with expertise --expand your working memory --practice your performance under pressure--improve your pattern-recognition skills--sharpen your emotional intelligence--strengthen your willpower And more!

Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals. Medical and scientific expertise is a prerequisite for entry into the function, and many people transitioning into Medical Affairs have advanced degrees such as PhD, MD, or PharmD. However, these clinical/scientific experts may not be especially well-versed in aspects of industry such as the drug development lifecycle, crossfunctional collaborations within industry, and digital tools that are transforming the ways Medical Affairs generates and disseminates knowledge. This primer for aspiring and early-career Medical Affairs professionals equips readers with the baseline skills and understanding to excel across roles.

Features:

Defines the purpose and value of Medical Affairs and provides clear career paths for scientific experts seeking their place within the pharmaceutical and MedTech industries. Provides guidance and baseline competencies for roles within Medical Affairs including Medical Communications, Evidence Generation, Field Medical, Compliance, and many others. Specifies the "true north" of the Medical Affairs profession as ensuring patients receive maximum benefit from industry innovations including drugs, diagnostics and devices. Presents the purpose and specific roles of Medical Affairs roles across organization types including biotechs, small/medium/large pharma and device/diagnostic companies, taking into account adjustments in the practice of Medical Affairs to meet the needs of developing fields such as rare disease and gene therapy. Leverages the expertise of over 60 Medical Affairs leaders across companies, representing the first unified, global understanding of the Medical Affairs profession.

Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals. Medical and scientific expertise is a prerequisite for entry into the function, and many people transitioning into Medical Affairs have advanced degrees such as PhD, MD, or PharmD. However, these clinical/scientific experts may not be especially well-versed in aspects of industry such as the drug development lifecycle, crossfunctional collaborations within industry, and digital tools that are transforming the ways Medical Affairs generates and disseminates knowledge. This primer for aspiring and early-career Medical Affairs professionals equips readers with the baseline skills and understanding to excel across roles.

Features:

Defines the purpose and value of Medical Affairs and provides clear career paths for scientific experts seeking their place within the pharmaceutical and MedTech industries. Provides guidance and baseline competencies for roles within Medical Affairs including Medical Communications, Evidence Generation, Field Medical, Compliance, and many others. Specifies the "true north" of the Medical Affairs profession as ensuring patients receive maximum benefit from industry innovations including drugs, diagnostics and devices. Presents the purpose and specific roles of Medical Affairs roles across organization types including biotechs, small/medium/large pharma and device/diagnostic companies, taking into account adjustments in the practice of Medical Affairs to meet the needs of developing fields such as rare disease and gene therapy. Leverages the expertise of over 60 Medical Affairs leaders across companies, representing the first unified, global understanding of the Medical Affairs profession.

Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals. Medical and scientific expertise is a prerequisite for entry into the function, and many people transitioning into Medical Affairs have advanced degrees such as PhD, MD, or PharmD. However, these clinical/scientific experts may not be especially well-versed in aspects of industry such as the drug development lifecycle, crossfunctional collaborations within industry, and digital tools that are transforming the ways Medical Affairs generates and disseminates knowledge. This primer for aspiring and early-career Medical Affairs professionals equips readers with the baseline skills and understanding to excel across roles.Features:Defines the purpose and value of Medical Affairs and provides clear career paths for scientific experts seeking their place within the pharmaceutical and MedTech industries.Provides guidance and baseline competencies for roles within Medical Affairs including Medical Communications, Evidence Generation, Field Medical, Compliance, and many others.Specifies the "true north" of the Medical Affairs profession as ensuring patients receive maximum benefit from industry innovations including drugs, diagnostics and devices.Presents the purpose and specific roles of Medical Affairs roles across organization types including biotechs, small/medium/large pharma and device/diagnostic companies, taking into account adjustments in the practice of Medical Affairs to meet the needs of developing fields such as rare disease and gene therapy.Leverages the expertise of over 60 Medical Affairs leaders across companies, representing the first unified, global understanding of the Medical Affairs profession.

Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals. Medical and scientific expertise is a prerequisite for entry into the function, and many people transitioning into Medical Affairs have advanced degrees such as PhD, MD, or PharmD. However, these clinical/scientific experts may not be especially well-versed in aspects of industry such as the drug development lifecycle, crossfunctional collaborations within industry, and digital tools that are transforming the ways Medical Affairs generates and disseminates knowledge. This primer for aspiring and early-career Medical Affairs professionals equips readers with the baseline skills and understanding to excel across roles.Features:Defines the purpose and value of Medical Affairs and provides clear career paths for scientific experts seeking their place within the pharmaceutical and MedTech industries.Provides guidance and baseline competencies for roles within Medical Affairs including Medical Communications, Evidence Generation, Field Medical, Compliance, and many others.Specifies the "true north" of the Medical Affairs profession as ensuring patients receive maximum benefit from industry innovations including drugs, diagnostics and devices.Presents the purpose and specific roles of Medical Affairs roles across organization types including biotechs, small/medium/large pharma and device/diagnostic companies, taking into account adjustments in the practice of Medical Affairs to meet the needs of developing fields such as rare disease and gene therapy.Leverages the expertise of over 60 Medical Affairs leaders across companies, representing the first unified, global understanding of the Medical Affairs profession.

Eleven-year-old Tilly saved lives in Thailand by warning people that a tsunami was coming. Fifteen-year-old Malika fought against segregation in her Alabama town. Ten-year-old Jean-Dominic won a battle against pesticides—and the cancer they caused in his body. Six-year-old Ryan raised $800,000 to drill water wells in Africa. And twelve-year-old Haruka invented a new environmentally friendly way to scoop dog poop.With the right role models, any child can be a hero. Thirty true stories profile kids who used their heads, their hearts, their courage, and sometimes their stubbornness to help others and do extraordinary things. As young readers meet these boys and girls from around the world, they may wonder, “What kind of hero lives inside of me?”

Break through language barriers and put ELL students at ease in your classroom!More than ever before, K–12 educators in today''s classrooms teach students from diverse language backgrounds. This handy reference guide to the ten most common languages of students who do not speak English—Spanish, Russian, Vietnamese, Arabic, Tagalog, Haitian Creole, Navajo, Hmong, Cantonese, and Korean—offers practical guidance for communicating with ELL students and their families. With a chapter dedicated to each language, this book provides a wealth of resources to help you make meaningful connections with ELL students, including:• Information about the traditions, religions, and celebrations of the family''s country of origin• Guides to common words and phrases in the student''s native language• Picture dictionaries that can be reproduced for use with students• Sample parent letters that include both English and native language translations• Basic reading tests in ten languagesLanguage can be an intimidating barrier to many students and teachers alike. Don’t let it stand in the way of success. Help ensure that English Language Learners successfully transition into the school community and participate fully in the classroom learning environment!

A follow-up to the popular Real Kids, Real Stories, Real Change, this inspiring sequel spans the globe again with true accounts of ordinary kids showing extraordinary character.Thirty short inspirational stories are divided into six character traits (courage, creativity, kindness, persistence, resilience, and responsibility), and feature kids facing adversity from bullying in an American middle school to surviving persecution in the war-torn streets of the Democratic Republic of the Congo. Readers will see how every choice they make is a chance to build character and show the world who they really are.  Available online: Free Leader’s Guide at freespirit.com/leader

Inspiring true stories of kids from around the world of kids who have overcome obstacles to create success for themselves.The third installment in the Real Kids, Real Stories collection again travels the world with inspirational short stories of young people who overcame adversity and persevered in the face of extreme challenges. Soosan Firooz broke barriers to become Afghanistan’s first female rapper and speaks out about the oppression and hardships women in her country must overcome. David Omondi in Kenya built his own radio station despite a lack of resources. And Kevin Breel speaks out about his own depression to help save lives. The thirty short stories in Real Kids, Real Stories, Real Challenges will inspire readers to believe in themselves, strive for success, overcome obstacles, and create change in the world—even when faced with a challenge. Note: Several stories in this book address intense and serious situations, which some readers may find unsettling.