Geezer Butler – författare

What can you learn from a Silicon Valley legend and a pantheon of iconic leaders? The key to scaling a successful business isn't talent, network, or strategy. It's an entrepreneurial mindset-and that mindset can be cultivated. "If you're scaling a company-or if you just love a well-told story-this is a book to savor."-Robert Iger, #1 New York Times bestselling author of The Ride of a Lifetime

Behind the scenes in Silicon Valley, Reid Hoffman (founder of LinkedIn, investor at Greylock) is a sought-after adviser to heads of companies and heads of state. On each episode of his podcast, Masters of Scale, he sits down with a guest from an all-star list of visionary founders and leaders, digging into the surprising strategies that power their company's growth. In this book, he draws on their most riveting, revealing stories-as well as his own experience as a founder and investor-to distill the secrets behind the most extraordinary success stories of our times.

Here, Hoffman teams up with Masters of Scale's executive producers to offer a rare window into the entrepreneurial mind, sharing hard-won wisdom from leaders of iconic companies (including Apple, Nike, Netflix, Spotify, Starbucks, Google, Instagram, and Microsoft) as well as the bold, disruptive startups (such as 23andMe, TaskRabbit, Black List, and Walker & Co.) that are solving the problems of the twenty-first century.

Through vivid storytelling and incisive analysis, Masters of Scale distills their collective insights into a set of counterintuitive principles that anyone can use. How do you find a winning idea and turn it into a scalable venture? What can you learn from a "squirmy no"? When should you stop listening to your customers? Which fires should you put out right away, and which should you let burn? And can you really make money while making the world a better place? (Answer: Yes. But you have to keep your profits and values aligned.)

Based on more than a hundred interviews and including a wealth of new material never aired on the podcast, this unique insider's guide will inspire you to reimagine how you do business today.

A rollicking, effusive, and candid memoir by the heavy metal musician and founding member of Black Sabbath, covering his years as the band’s bassist and main lyricist through his later-career projects, and detailing how one of rock’s most influential bands formed and prevailed. 

With over 70 million records sold, Black Sabbath, dubbed by Rolling Stone “the Beatles of heavy metal,” helped create the genre itself, with their distinctive heavy riffs, tuned down guitars, and apocalyptic lyrics. Bassist and primary lyricist Geezer Butler played a gigantic part in the band’s renown, from suggesting the band name to using his fascination with horror, religion, and the occult to compose the lyrics and build the foundation of heavy metal as we know it.

In Into the Void, Butler tells his side of the story, from the band’s beginnings as a scrappy blues quartet in Birmingham through the struggles leading to the many well-documented lineup changes while touring around London’s gritty clubs (Eric Clapton, Jimi Hendrix, Frank Zappa, and The Who makes notable appearances!), and the band’s important later years. He writes honestly of his childhood in a working-class family of seven in Luftwaffe-battered Birmingham, his almost-life as an accountant, and how his disillusionment with organized religion and class systems would spawn the lyrics and artistic themes that would resonate so powerfully with fans around the world.

Into the Void reveals the softer side of the heavy metal legend and the formation of one of rock’s most exciting bands, while holding nothing back. Like Geezer’s bass lines, it is both original, dramatic, and forever surprising.

Black Sabbathin basistin ja perustajajäsenen kaunistelematon elämäkerta.

Kuvia kumartelematon kertomus siitä, kuinka Black Sabbath sai alkunsa, nousi maailmanmaineeseen, ajautui ristiriitoihin ja hajosi ja koottiin useaan kertaan uudelleen.

Geezer Butler oli Black Sabbathin kappaleiden pääasiallinen sanoittaja, ja hänen kynästään ovat lähtöisin miltei kaikki 1970-luvun hitit. Hän toi yhtyeeseen myös kauhun, okkultismin ja maailmanlopun elementit.

Butler kasvoi seitsenhenkisessä työväenluokkaisessa perheessä Birminghamissa ja alkoi soitella Ozzy Osbournen kanssa. Kun he tapasivat rumpali Bill Wardin ja kitaristi Tony Iommin, Black Sabbath oli syntynyt. 1970-luvun alun menestysvuosien jännitteet bändin sisällä kasvoivat, ja Butlerkin lähti bändistä pari kertaa.

Geezer Butler kokeili Black Sabbathin jälkeen soolo uraa ja julkaisi pari albumia.

Butler asuu vaimonsa kanssa Los Angelesissa. Hänellä on kaksi aikuista poikaa. Geezer tunnetaan myös kasvissyöjänä ja eläinten oikeuksien puolustajana sekä Aston Villan intohimoisena kannattajana.