George L. Morrisey - Böcker

The best briefs on strategic planning Three Volume Series Plan your work and work your plan.In these three brief, very usable volumes, George L. Morrisey--long recognized as a master in the field--offers his insights on the process of strategic thinking, and tactical and strategic planning. Each volume is valuable on its own; together, they represent an unprecedented resource no informed manager should be without. Drawing on examples from individual departments and work units as well as from the perspective of the total organization, Morrisey's series provides practical advice for all types of planning at any level of an organization.

The second in a three-volume series, A Guide to Long-Range Planning is written primarily for major unit or corporate group heads responsible for three-to-five-year planning. It helps the team outline long-term objectives and translate the vision, mission, and strategy into future organizational positioning. As with the other volumes in this series, George Morrisey--long recognized as a leading expert in the areas of planning and strategic thinking--offers his insights into how planning actually works in organizations. Succinct and easy to read, the books in this series can be used in any sequence, and stand on their own as individual guides to more effective planning. The companion volumes include Volume One: Guide to Strategic Thinking, and Volume III: Guide to Tactical Planning. Each draws on examples from individual departments and work units as well as from the perspective of the total organization, making them useful for all types of planning at any level of an organization.

The third volume in a three-volume series, A Guide to TacticalPlanning offers all managers and professionals hands-on tools theycan use to develop meaningful short-term results through tacticalplanning techniques. As with the other volumes in this series, George Morrisey--longrecognized as a leading expert in the areas of planning andstrategic thinking--offers his insights into how planning actuallyworks in organizations. Succinct and easy to read, the books in this series can be used inany sequence, and stand on their own as individual guides to moreeffective planning. The companion volumes include Volume One: AGuide to Strategic Thinking, and Volume Two: A Guide to Long-RangePlanning. Each draws on examples from individual departments andwork units as well as from the perspective of the totalorganization, making them useful for all types of planning at anylevel of an organization.

Offers a comprehensive approach to strategic planning: how to formulate strategic plans that will develop the company's strengths, be responsive to changing business conditions, and chart a productive and profitable company future. Provides numerous charts, worksheets, and other resources.