Geraldine McKay – författare
Visar alla böcker från författaren Geraldine McKay. Handla med fri frakt och snabb leverans.
2 produkter
Fundamentals of Marketing
Av Geraldine McKay, Paul Hopkinson m. fl.
Häftad, 2018
655 kr
Lägg i varukorg
Introduces the key terms, concepts and practices to provide a firm foundation for undergraduate students. It discusses contemporary technologies used in marketing alongside established practices to develop an understanding of the positive effects of marketing balanced with critical discussion about …
Fundamentals of Marketing
Av Geraldine McKay, Paul Hopkinson m. fl.
Inbunden, 2018
1731 kr
Tillfälligt slut
Introduces the key terms, concepts and practices to provide a firm foundation for undergraduate students. It discusses contemporary technologies used in marketing alongside established practices to develop an understanding of the positive effects of marketing balanced with critical discussion about …
