Giacomo Santangelo – författare

This textbook is the first behavioral finance textbook aimed at an undergraduate audience and introduces the main concepts behind this burgeoning field and its potential to explain current real life situations arising in financial markets worldwide. It is therefore of particular relevance when read in the light of the credit crunch, the travails besetting large financial institutions, the lessening of consumer confidence and the sub-prime mortgage crisis. Behavioral finance has risen to prominence since the 1990s and has broken new ground as one of the most exciting new subdisciplines in the social sciences, whilst completely transforming economics and finance. This book charts the development of the discipline and explores fast growing new areas such as neuroeconomics and evolutionary finance. Adopting a step by step approach, key concepts such as time and uncertainty are analyzed, followed by the application of behavioral finance thinking in the arenas of trade and investment. Packed full of real world case studies and other learning features, the book should prove to be an indispensable guide to the field.

Macroeconomics: Big Things Have Small Beginnings addresses economic issues that students are likely to hear about in the media due to their far-reaching consequences. The text focuses on the interconnectedness of economics, underscoring how large issues can be traced back to small origins, as well as how the welfare of individual economic agents and aggregate social benefits are not mutually exclusive.The book begins by introducing students to the concept and study of macroeconomics. Additional chapters address the measurement and structure of the national economy and various aspects of national income accounting, including productivity, output, employment, consumption, savings, investment, and government spending. Students read about long-run economic growth, money and prices, the IS/LM/FE and AD/AS models, and open market macroeconomics. Closing chapters examine business cycles, unemployment, and inflation. Each chapter includes a Food for Thought section that poses engaging questions and inspires critical thinking.Designed to help students recognize economic principles in everyday life, Macroeconomics is an ideal introductory textbook for courses within the discipline.