Giles Hutchins – författare

This enlightening book sets out a new business paradigm to help inspire businesses to thrive.In The Nature of Business, management consultant Giles Hutchins presents the challenges to the prevailing ‘business as usual’ model, explains the pressing need for transformational change, and reveals the concepts and mindsets necessary to inspire the businesses of tomorrow.Going beyond current approaches to responsible and green business, Hutchins focuses on the emergence of new ways of operating and creating value in an increasingly volatile and interconnected world. He makes the compelling case that the ‘Firm of the Future’ should seek to mimic behaviours and organisations found in nature, which offer fitting models for businesses capable of flourishing in chaotic and uncertain times. A firm of the future, he argues, builds resilience, optimises, adapts, integrates systems, navigates by values and supports life-building activities. It is a business inspired by nature.Showcasing the pioneers of the new paradigm through examples and case studies, The Nature of Business presents the tools and techniques required to effect the transformation to a business fit for purpose and fit for the future.

Our modern patterns of thinking and learning are all based on observing a world of 'things', which we think of as separate building blocks. This worldview allows us to count and measure objects without their having any innate value; it provides neat definitions and a sense of control over life. However, this approach also sets humans apart from each other, and from nature.In reality, in nature, everything is connected in a fluid, dynamic way. 'Separateness' is an illusion we have created -- and is fast becoming a dangerous delusion infecting how we relate to business, politics, and other key areas of our daily reality.Giles Hutchins argues that the source of our current social, economic and environmental issues springs from the misguided way we see and construct our world. With its roots in ancient wisdom, this insightful book sets out an accesssible, easy to follow exploration of the causes of our current crises, offering ways to rectify these issues at source and then pointing to a way ahead.