Gordon Willis – författare

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1 produkter

1. 

   Analysis of the Cognitive Interview in Questionnaire Design

   Av Gordon Willis

   Häftad, 2015

   754 kr

   Lägg i varukorg

   Cognitive interviewing, based on the self-report methods of Ericsson and Simon, is a key form of qualitative research that has developed over the past thirty years. The primary objective of cognitive interviewing, also known as cognitive testing, is to understand the cognitive mechanisms underlying …