Graham Clarke – författare

The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. This is true within domestic markets, but especially so for increasingly global corporations, as shareholder pressure for continued growth drives businesses into ever more widespread geographical markets.

Arguing that more complex markets demand more sophisticated spatial analysis, this book discusses the application of location planning techniques to generate competitive advantage in a variety of business sectors in a changing retail environment. The series of techniques are analysed, from relatively straightforward branch scorecards to sophisticated applications of geographical information systems (GIS), spatial modelling and mathematical optimisation. Also explored are the changing dynamics of the impact of more restrictive planning environments in many countries on how retailers find new locations for growth and respond to changing consumer needs and wants.

The book is essential reading for students and scholars alike working in geography, economics, business management, planning, finance and industry studies.

The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. This is true within domestic markets, but especially so for increasingly global corporations, as shareholder pressure for continued growth drives businesses into ever more widespread geographical markets.

Arguing that more complex markets demand more sophisticated spatial analysis, this book discusses the application of location planning techniques to generate competitive advantage in a variety of business sectors in a changing retail environment. The series of techniques are analysed, from relatively straightforward branch scorecards to sophisticated applications of geographical information systems (GIS), spatial modelling and mathematical optimisation. Also explored are the changing dynamics of the impact of more restrictive planning environments in many countries on how retailers find new locations for growth and respond to changing consumer needs and wants.

The book is essential reading for students and scholars alike working in geography, economics, business management, planning, finance and industry studies.

This book highlights the extraordinary range of areas to which geographical analysis and spatial modelling can bring lessons and insights. It shows how these techniques have been used to address ‘real world’ issues that are of concern to international organisations, public agencies and businesses, as illustrated by actual funded projects that geographers have developed collaboratively with end-users.

Applied Spatial Modelling and Planning shows how much geographical research is policy relevant to a wide variety of agencies through the use of GIS and spatial modelling in applied geography. The book’s chapters contain a cross-section of innovative applications and approaches to problem solving within five major domains of the dynamics of economic space, housing and settlements, population movements and population ageing, health care, and the environment. Using a number of case studies on the use of GIS and spatial modelling, this book demonstrates the fact that much of what is done by quantitative geographers is not only relevant within academia, but also has use in policy work.

This book will appeal to an international audience interested in cutting-edge spatial modelling to better understand the processes involved in solving real problems.

This book highlights the extraordinary range of areas to which geographical analysis and spatial modelling can bring lessons and insights. It shows how these techniques have been used to address ‘real world’ issues that are of concern to international organisations, public agencies and businesses, as illustrated by actual funded projects that geographers have developed collaboratively with end-users.

Applied Spatial Modelling and Planning shows how much geographical research is policy relevant to a wide variety of agencies through the use of GIS and spatial modelling in applied geography. The book’s chapters contain a cross-section of innovative applications and approaches to problem solving within five major domains of the dynamics of economic space, housing and settlements, population movements and population ageing, health care, and the environment. Using a number of case studies on the use of GIS and spatial modelling, this book demonstrates the fact that much of what is done by quantitative geographers is not only relevant within academia, but also has use in policy work.

This book will appeal to an international audience interested in cutting-edge spatial modelling to better understand the processes involved in solving real problems.

GIS and the Social Sciences offers a uniquely social science approach on the theory and application of GIS with a range of modern examples. It explores how human geography can engage with a variety of important policy issues through linking together GIS and spatial analysis, and demonstrates the importance of applied GIS and spatial analysis for solving real-world problems in both the public and private sector.

The book introduces basic theoretical material from a social science perspective and discusses how data are handled in GIS, what the standard commands within GIS packages are, and what they can offer in terms of spatial analysis. It covers the range of applications for which GIS has been primarily used in the social sciences, offering a global perspective of examples at a range of spatial scales. The book explores the use of GIS in crime, health, education, retail location, urban planning, transport, geodemographics, emergency planning and poverty/income inequalities. It is supplemented with practical activities and datasets that are linked to the content of each chapter and provided on an eResource page. The examples are written using ArcMap to show how the user can access data and put the theory in the textbook to applied use using proprietary GIS software.

This book serves as a useful guide to a social science approach to GIS techniques and applications. It provides a range of modern applications of GIS with associated practicals to work through, and demonstrates how researcher and policy makers alike can use GIS to plan services more effectively. It will prove to be of great interest to geographers, as well as the broader social sciences, such as sociology, crime science, health, business and marketing.

GIS and the Social Sciences offers a uniquely social science approach on the theory and application of GIS with a range of modern examples. It explores how human geography can engage with a variety of important policy issues through linking together GIS and spatial analysis, and demonstrates the importance of applied GIS and spatial analysis for solving real-world problems in both the public and private sector.

The book introduces basic theoretical material from a social science perspective and discusses how data are handled in GIS, what the standard commands within GIS packages are, and what they can offer in terms of spatial analysis. It covers the range of applications for which GIS has been primarily used in the social sciences, offering a global perspective of examples at a range of spatial scales. The book explores the use of GIS in crime, health, education, retail location, urban planning, transport, geodemographics, emergency planning and poverty/income inequalities. It is supplemented with practical activities and datasets that are linked to the content of each chapter and provided on an eResource page. The examples are written using ArcMap to show how the user can access data and put the theory in the textbook to applied use using proprietary GIS software.

This book serves as a useful guide to a social science approach to GIS techniques and applications. It provides a range of modern applications of GIS with associated practicals to work through, and demonstrates how researcher and policy makers alike can use GIS to plan services more effectively. It will prove to be of great interest to geographers, as well as the broader social sciences, such as sociology, crime science, health, business and marketing.

Contributions from key scholars working in the field bring together an international series of case studies on demography and migration, retail and consumer analytics, health care planning, urban planning and transport studies. Chapters also discuss how data sets leveraged from commercial and public agency sources can greatly improve the data traditionally worked with in academic geography, regional science and planning. While addressing the challenges and limitations of big data, the book also demonstrates the usefulness of data sets held by commercial agencies and explores data linkage between big data and traditional public domain data sources.

Focusing on the applications of big data to investigate issues in a spatial context, this book will be an essential guide for scholars and students of planning, mobility and human geography, particularly those who specialise in economic and transport geography. Its use of key case studies to demonstrate the applications of big data analytics in planning will also be useful for planners in these fields.