Gunnar Wiedenfels – författare
Visar alla böcker från författaren Gunnar Wiedenfels. Handla med fri frakt och snabb leverans.
2 produkter
Trust of Potential Buyers in New Entrepreneurial Ventures
An Analysis of Trust Drivers, the Relevance for Purchase Intentions, and the Moderating Effect of Product or Service Qualities
Häftad, 2009
566 kr
Lägg i varukorg
The concept of customer loyalty has come to play an important role in established businesses. It is a well-known fact that a higher level of customer loyalty leads to greater company success. As a result, instruments of Relationship Marketing and the role played by trust and the creation of trust …
Trust of Potential Buyers in New Entrepreneurial Ventures
An Analysis of Trust Drivers, the Relevance for Purchase Intentions, and the Moderating Effect of Product or Service Qualities
E-bok, 2009
732 kr
Lägg i varukorg
The concept of customer loyalty has come to play an important role in established businesses. It is a well-known fact that a higher level of customer loyalty leads to greater company success. As a result, instruments of Relationship Marketing and the role played by trust and the creation of trust …
