Helen R. Garcia – författare

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1 produkter

1. 

   Building Commitment to Reform Through Strategic Communication

   The Five Key Decisions

   Av Cecilia Cabañero-Verzosa, Helen R. Garcia

   Häftad, 2009

   299 kr

   Lägg i varukorg

   Strategic communication is a powerful tool for creating broad-based support for reform and change initiatives. Much has been written about why communication matters in reform efforts, but there is scant material available to help those who manage reforms apply communication concepts and approaches …