Herbert Mayo – författare

Gain a full understanding of today's most important investment topics from the perspective of an individual financial planner with Mayo's INVESTMENTS: AN INTRODUCTION, 13E. This inviting approach introduces the process of investing and the many alternatives available for constructing a strong investment portfolio. You master the investing fundamentals needed for success on the CFP® exam while developing more advanced investing skills. You learn to manage your assets as an active portfolio manager or simply as an informed investor. This edition highlights how to make solid investment decisions with an overview of today’s most pertinent investment opportunities and challenges. Updates highlight the latest changes in taxation and investment planning prompted by the 2018 Tax Cuts and Jobs Act (TCJA). An ongoing Financial Advisor’s Investment Case and expanded coverage of stock valuation ratios, stock repurchases, and dividend payments emphasize how to apply what you’ve learned to daily decisions.

Gain a strong understanding of the three primary aspects of finance -- financial institutions, investments and corporate finance – and how they relate to one another with the reader-friendly approach in BASIC FINANCE: AN INTRODUCTION TO FINANCIAL INSTITUTIONS, INVESTMENTS, AND MANAGEMENT, 13E. Brief chapters in a modular format let you focus on areas of the most interest to you as you master core concepts, usually in a single class or lesson. Individual chapters work together to give you a cohesive, complete view of finance today. Comprehensive coverage of the time value of money uses equations, interest tables and financial calculator keystrokes to ensure you understand this key topic that permeates finance. You see the importance of finance in daily life with examples, from cryptocurrencies to meme stocks. Hands-on problems, step-by-step financial calculation illustrations, an Excel appendix and MindTap digital resources let you practice and reinforce what you learn.

Mayo’s INVESTMENTS: AN INTRODUCTION, 12E allows you to fully understand today’s most important investment topics from the perspective of an individual financial planner. This edition provides an inviting, comprehensive approach to investments--from the fundamentals you need for success on the CFP® exam to more advanced skills for investing today.You’ll learn the key points of making solid investment decisions as you gain an overview of today’s most pertinent investment opportunities and challenges. An ongoing Financial Advisor’s Investment Case, Internet assignments, and expanded coverage of stock valuation ratios as well as stock repurchases and dividend payments emphasize how you can apply what you’re learning to daily decisions.