I. Sam Saguy – författare
Visar alla böcker från författaren I. Sam Saguy. Handla med fri frakt och snabb leverans.
4 produkter
Integrated Approach to New Food Product Development
Av Tim Straus, I. Sam Saguy m. fl.
E-bok, 2009
4574 kr
Lägg i varukorg
Today''s rapidly evolving consumer frequently changes eating habits, tastes, and diet. Therefore, to secure financial solvency, food and beverage companies must continually define, develop, and market new products. This comprehensive volume integrates all aspects of the physical food and beverage …
Integrated Approach to New Food Product Development
Av Howard R. Moskowitz, I. Sam Saguy m. fl.
Inbunden, 2009
4227 kr
Lägg i varukorg
New products often fail not because they are bad products, but because they don't meet consumer expectations or are poorly marketed. In other cases, the marketing is spot on, but the product itself does not perform. These failures drive home the need to understand the market and the consumer in …
Integrated Approach to New Food Product Development
Av Tim Straus, I. Sam Saguy m. fl.
E-bok, 2009
4675 kr
Lägg i varukorg
Today''s rapidly evolving consumer frequently changes eating habits, tastes, and diet. Therefore, to secure financial solvency, food and beverage companies must continually define, develop, and market new products. This comprehensive volume integrates all aspects of the physical food and beverage …